DESCRIPTION

We’re looking for a creative and strategic Content Marketing Manager to help shape our voice and storytelling. You’ll write punchy, engaging, and conversion-driven content across our website, ads, social media, and more — all while playing a key role in building a content engine that supports growth and student impact.

SKILL REQUIREMENTS

✍️ Passion for Writing
Intelligence & Creativity
Independence & Proactiveness
Energy and Enthusiasm
Honesty and Integrity
️ Excellent Communication Skills
Willing to Listen, Learn & Lead
High Level of Empathy

ACADEMIC REQUIREMENTS

• Degree or equivalent experience in Marketing, Communications, or a related field
• Portfolio or writing samples showcasing digital content or campaign success

PERSONAL REQUIREMENTS

• 2–4 years of hands-on content marketing or copywriting experience
• Comfortable with Google Ads and Meta Ads (for writing & managing copy)
• Confident using CMS tools (e.g. WordPress or Webflow)
• Understands marketing funnel stages and how content drives outcomes
• Strong time management skills with ability to manage competing deadlines

• Craft written content across our website, emails, social media, landing pages, and ads
• Build and maintain a clear content calendar with strong execution rhythm
• Optimise all content for clarity, performance, and SEO
• Collaborate with subject matter experts to turn ideas into compelling marketing stories
• Write and test ad copy for Meta and Google platforms
• Monitor performance data and adapt content strategy accordingly