Content Marketing Manager at Quadient

Pollock Pines, California, United States -

Full Time

Start Date

Immediate

Expiry Date

03 Feb, 26

Salary

0.0

Posted On

05 Nov, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Content Strategy Development, Content Creation, Content Optimization, Content Management, Performance Analysis, Brand Voice, Collaboration, SEO, Writing, Editing, Storytelling, Data Analysis, Creativity, AI Tools, Project Management, Communication

Industry

Freight and Package Transportation

Description

Company Description At Quadient, we support businesses of all sizes in their digital transformation and growth journey, unlocking operational efficiency with reliable, secure, and sustainable automation processes. Our success in delivering innovation and business growth is inspired by the connections our diverse teams create every day, with our clients and each other. It’s these connections that make Quadient such an exceptional place to grow your career, develop your skills and make a real impact – help our future-focused business lead the way in powering secure and sustainable business connections through digital and physical channels. Job Description Join our team as a Content Marketing Manager, reporting to the VP of Marketing to support the marketing team’s efforts to drive sales and build brand awareness through strategic content creation, market research, and analysis. You will create compelling, innovative content to expand Parcel Pending’s reach, engage target audiences, and maintain our brand’s integrity across all platforms. This individual will be responsible for the following: Content Strategy Development: Crafting data-driven content plans aligned with business goals and target audience needs. This includes audience research, keyword research, and identifying content gaps and opportunities. Content Creation and Curation: Managing the production of various content formats like blog posts, articles, website copy, videos, infographics, ebooks, and more, either by creating content directly or managing a team of writers, designers, and other content creators depending on the project. Content Optimization: Ensuring content is optimized for search engines (SEO) and social media platforms to maximize visibility and engagement. This includes keyword strategy, on-page optimization, and staying up-to-date with SEO trends. Content Management and Distribution: Utilizing content management systems (Wordpress) to publish and manage content, and effectively distribute it across various channels like websites, social media, email marketing campaigns, etc. Performance Analysis and Reporting: Tracking key performance indicators (KPIs) like website traffic, engagement rates, conversions, and lead generation to measure the success of content efforts and inform future strategies. Brand Voice and Consistency: Ensuring all content maintains a consistent brand voice, style, and messaging across all platforms and formats. Collaboration: Working closely with other marketing teams (e.g., SEO, social media, email marketing) and cross-functional teams (e.g., sales, product development) to ensure content aligns with overall business goals. Identify opportunities to integrate AI tools into the content workflow to improve efficiency, personalization, and performance. Research and stay current on AI tools and applications for content creation, optimization, and distribution. Refine and edit AI-generated content to ensure accuracy, brand voice, and consistency. Qualifications Required Skills & Experience Bachelor's degree in marketing preferred 5+ years in a content marketing role. Strong writing, editing, and storytelling abilities. Solid understanding of SEO best practices and content optimization techniques. Proficiency with content management systems and analytics tools. Ability to manage multiple projects, meet deadlines, and work collaboratively with teams. Analytical skills to interpret data and make data-driven decisions. Creativity and a passion for content creation. Ability to use AI to generate innovative content ideas, solve content-related challenges, and maintain brand voice while leveraging new technology. Additional Information All your information will be kept confidential according to EEO guidelines. Rewards & Benefits Flexible Work: Embrace a hybrid work model blending office and remote setup for a balanced lifestyle. Endless Learning: Access global opportunities for growth through our 24/7 online learning platform. Inclusive Community: Join our Empowered Communities and engage in our Philanthropy program. Comprehensive Rewards: Enjoy competitive Total Rewards covering wellness, work/life balance, and more, including a generous referral scheme. Caring for Wellbeing: Access our complimentary employee assistance program for mental health support. Smart Work at Quadient At Quadient, our Smart Work approach fosters connection, collaboration, and innovation while offering flexibility based on role requirements. Whether on-site, hybrid, or remote, our work environments are designed to support productivity and engagement. Hybrid employees balance remote and in-office work, on-site roles contribute daily to our vibrant workplace culture, and remote employees stay connected through virtual collaboration and in-person events. No matter where you work, you’ll be part of a dynamic, people-first community that drives success together. Be yourself at Quadient Our values define how we work as a team: Empowerment, Passion, Inspiration and Community. They inspire us to be EPIC. Together. What makes Quadient different is how different we are. We’re a team of individuals with one goal but many perspectives. When you connect with Quadient, you become part of a community that cares - in a culture that embraces differences and values every voice. We will consider any reasonable modifications to the interview process. If you require any assistance with the application process, please email us at [email protected] Quadient is an Equal Employment Opportunity Employer. *: We firmly believe in zero discrimination in employment on any basis, including race, color, religion, sex, national origin, age, disability, veteran or military status, genetic information, citizenship status, and any other characteristics protected by local, state, or federal law. People. Connected.

Responsibilities

The Content Marketing Manager will develop data-driven content strategies and manage the creation of various content formats to drive sales and brand awareness. This role involves collaboration with marketing and cross-functional teams to ensure content aligns with business goals.