Content Marketing Writer at Hewlett Packard Enterprise

Boston, Massachusetts, United States -

Full Time

Start Date

Immediate

Expiry Date

04 Jan, 26

Salary

206500.0

Posted On

06 Oct, 25

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Exceptional Writing, Editing, Communication, Research, Creativity, Attention To Detail, Adaptability, Collaboration, Data Analysis, Customer Insights, Market Analysis, Digital Marketing, Content Strategy, Technical Writing, Social Media, Email Marketing

Industry

Information Technology & Services

Description

Content Marketing Writer This role has been designated as ‘Remote/Teleworker’, which means you will primarily work from home. Who We Are: Hewlett Packard Enterprise is the global edge-to-cloud company advancing the way people live and work. We help companies connect, protect, analyze, and act on their data and applications wherever they live, from edge to cloud, so they can turn insights into outcomes at the speed required to thrive in today’s complex world. Our culture thrives on finding new and better ways to accelerate what’s next. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good. If you are looking to stretch and grow your career our culture will embrace you. Open up opportunities with HPE. Job Description: We are looking for a Content Marketing Writer to join our integrated campaign team. Our strategy unites digital and field marketing efforts under one global HPE campaign, enabling us to tell our brand story, market our priority products, and lead with key campaign messages. Our campaigns span from awareness to demand generation, incorporating all marketing elements, from digital to in-person events. The goal is to attract new prospects to HPE and encourage our existing customers to explore new offerings. By understanding and addressing customer needs, we can develop more effective and targeted marketing collateral. Spanning the entire marketing funnel, our approach ensures a consistent and cohesive message across all channels, enhancing the overall customer experience and potentially leading to higher engagement and conversion rates. You must have exceptional writing, editing, and communication skills. You’re able to convey complex, technical information in a concise and clear manner. You have strong collaboration skills and enjoy working with other writers and team members. The is a US based telework position. Sounds like you? Then we have the right opportunity for you! Key Responsibilities: Create compelling, accurate, and persuasive written marketing assets that align with the integrated campaign messaging and goals. Adhere to HPE tone, voice, and brand while creating solution briefs, web copy, ad copy, social media copy, infographics, and other asset types. Provide editing support for web pages, solution overviews, reports, and thought leadership assets as needed. Write nurture and newsletter assets and email copy to increase engagement and drive new leads. Analyze content and respond to metrics and data to improve and optimize content. Research and understand industry topics, customer pain points, and competitor strategies. Contribute to overall content strategy by identifying gaps and proposing new topic ideas. Collaborate with cross functional campaign team. Requirements: BA or BS in Communications, Marketing or other relevant degree. 7+ years of experience in direct marketing, communications or marketing. Knowledge and Skills: Exceptional writing and editing. Strong communication and research skills. Creativity and fresh ideas. Meticulous attention to detail. Adaptability. Knowledge of HPE technologies and our industry. Additional Skills: Accountability, Accountability, Action Planning, Active Learning, Active Listening, Bias, Business, Business Planning, Coaching, Commercial Acumen, Computer Literacy, Creativity, Critical Thinking, Customer Insights, Data Analysis Management, Data Collection Management (Inactive), Data Controls, Design Thinking, Empathy, Follow-Through, Growth Mindset, Intellectual Curiosity (Inactive), Long Term Planning, Managing Ambiguity, Market Analysis {+ 5 more} What We Can Offer You: Health & Wellbeing We strive to provide our team members and their loved ones with a comprehensive suite of benefits that supports their physical, financial and emotional wellbeing. Personal & Professional Development We also invest in your career because the better you are, the better we all are. We have specific programs catered to helping you reach any career goals you have — whether you want to become a knowledge expert in your field or apply your skills to another division. Unconditional Inclusion We are unconditionally inclusive in the way we work and celebrate individual uniqueness. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good. Let's Stay Connected: Follow @HPECareers on Instagram to see the latest on people, culture and tech at HPE. #unitedstates Job: Marketing Job Level: Expert States with Pay Range Requirement The expected salary/wage range for a U.S.-based hire filling this position is provided below. Actual offer may vary from this range based upon geographic location, work experience, education/training, and/or skill level. If this is a sales role, then the listed salary range reflects combined base salary and target-level sales compensation pay. If this is a non-sales role, then the listed salary range reflects base salary only. Variable incentives may also be offered. Information about employee benefits offered can be found at https://myhperewards.com/main/new-hire-enrollment.html. USD Annual Salary: $89,400.00 - $206,500.00 HPE is an Equal Employment Opportunity/ Veterans/Disabled/LGBT employer. We do not discriminate on the basis of race, gender, or any other protected category, and all decisions we make are made on the basis of qualifications, merit, and business need. Our goal is to be one global team that is representative of our customers, in an inclusive environment where we can continue to innovate and grow together. Please click here: Equal Employment Opportunity. Hewlett Packard Enterprise is EEO Protected Veteran/ Individual with Disabilities. HPE will comply with all applicable laws related to employer use of arrest and conviction records, including laws requiring employers to consider for employment qualified applicants with criminal histories. Hewlett Packard Enterprise Technology innovation that fosters business transformation. We Are In the Acceleration Business We help customers use technology to slash the time it takes to turn ideas into value. In turn, they transform industries, markets and lives. Some of our customers run traditional IT environments. Most are transitioning to a secure, cloud-enabled, mobile-friendly infrastructure. Many rely on a combination of both. Wherever they are in that journey, we provide the technology and solutions to help them succeed. COVID Policy The health and safety of our team members, customers and partners is paramount at HPE. Accordingly, if applicable to the role you applied to, you must be fully vaccinated against COVID-19 by the employment start date where permitted by law. Exemptions based on medical, religious or other grounds will be processed and approved in accordance with local laws. Standards of Business Conduct (SBC) The Hewlett Packard Enterprise Standards of Business Conduct (SBC) embody the fundamental principles that govern our ethical and legal obligations to Hewlett Packard Enterprise. They pertain not only to our conduct within the company but also to conduct involving our customers, channel partners, suppliers and competitors. Read more about how we win the right way. Equal Opportunity Employer (EEO) Hewlett Packard Enterprise provides equal employment opportunity to any employee or applicant without regard to sex, gender, color, race, ethnicity, religion, creed, national origin, ancestry, citizenship, age, marital status, sexual orientation, gender identity and expression, physical or mental disability, medical condition, pregnancy, protected veteran status, uniformed service status, familial status, genetic information, political affiliation, or any other characteristic protected by federal, state, or local law. Please click here: Equal Employment Opportunity. If you’d like more information about your EEO right as an applicant under the law, please click here: Equal Employment Opportunity is the Law Equal Employment Opportunity is the Law - Supplement E-Verify (US & PR only) HPE is an E-Verify employer. E-Verify is an Internet-based system that compares information from an employee's Form I-9, Employment Eligibility Verification, to data from U.S. Department of Homeland Security and Social Security Administration records to confirm the employment eligibility of all newly hired employees. For more information click here. You can also download the posters with information on legal rights and protection by clicking here and here. Accessibility Hewlett Packard Enterprise is committed to working with and providing reasonable accommodation to qualified, differently abled individuals. If you need assistance in filling out the employment application or require a reasonable accommodation while seeking employment, please email recruiting@hpe.com. Note: This option is reserved for applicants needing assistance/reasonable accommodation related to a disability. Disclosure of Sensitive Personal Data Please ensure the resume you submit to us does not include any sensitive personal data. Sensitive personal data includes data revealing information about your racial or ethnic origin, political opinions, religious or philosophical beliefs, trade union membership, health, sex life or sexual orientation. To the extent the resume you submit does contain this type of personal data, you consent to the storing and processing of this data by HPE for the purpose of reviewing and managing your application.

Responsibilities

Create compelling written marketing assets that align with campaign messaging and goals. Collaborate with the integrated campaign team to enhance customer experience and drive engagement.