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Content & Messaging Manager (PLG) at Navan Labs UK Limited

Tel-Aviv, Tel-Aviv District, Israel -

Full Time

Start Date

Immediate

Expiry Date

19 Apr, 26

Salary

0.0

Posted On

20 Jan, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Growth Marketing, Conversion Copywriting, Messaging Strategy, Research Skills, Writing Skills, Editing Skills, Creative Process, Project Management

Industry

Software Development

Description

You will own how Navan communicates its value to product-led users across the entire funnel. This is not just a writing role — it’s a messaging ownership role that combines strategy, research, and high-impact copywriting to drive acquisition, activation, and engagement. You should genuinely enjoy the creative side of the work — developing ideas, writing scripts and briefs, and shaping how concepts come to life across different formats. What You’ll Do • Own PLG messaging end-to-end, including value propositions, messaging hierarchy, use-case narratives, and objection handling • Conduct customer, market, and competitor research to inform messaging decisions • Develop creative ideas and write clear, inspiring scripts and briefs for ads, video, landing pages, and lifecycle communications • Partner with Growth, CRO, PMM, Product, and Design to align messaging across the funnel • Test, iterate, and optimize messaging based on performance and user behavior • Uphold and evolve Navan’s brand voice in a growth context What We’re Looking For • 5+ years in growth marketing, conversion copywriting, and messaging with a strong portfolio showcasing successful short-form content (ads, landing pages, email) and data-driven results. Preferably within a PLG environment or the travel-tech industry. • Proven ability to own messaging strategy, not just execute copy • Strong research skills with the ability to turn insights into clear decisions • Excellent writing and editing skills• A genuine enthusiasm for the creative process, including ideation, scripting, and briefing• Comfortable owning projects end-to-end in a fast-paced environment

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Responsibilities

You will own the PLG messaging end-to-end, including value propositions and messaging hierarchy. This role involves conducting research and developing creative ideas to align messaging across the funnel.