Content Planner (Media Option) at MGID Inc

Bangkok, , Thailand -

Full Time

Start Date

Immediate

Expiry Date

15 May, 26

Salary

0.0

Posted On

14 Feb, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Content Planning, Strategy Development, Client Acquisition, Account Management, Advertising Campaigns, Budget Allocation, Cost Negotiation, Price Quoting, Media Planning, Profitability Management, Presentation Skills, MS Office, Excel, PowerPoint, Content Performance Optimization, KOL Management

Industry

Advertising Services

Description

Job Description What You'll Do: Prepare content plans and strategies according to the client's brief and tasks set by the client acquisition manager and account manager Approve the content plan and coordinate the realization of the proposed offer with the client through the client acquisition manager and account manager Conduct technical support and monitoring of current advertising campaigns, compilation of reports, analysis, evaluation, and adjustment of results of advertising campaigns Allocate budget appropriately to each channel as per campaign objectives and goals Manage cost and price negotiation with publisher websites, Influencers, KOLs, and content agencies, and outsources Quote the price for media plans and manage campaign profitability as the company standard Recommend effective strategies and channels, and confidently present a well-thought-out presentation to clients Explore new media & content channels and tools Requirements Who you are: Bachelor’s degree or higher in Communication Arts, Advertising, Marketing, or related field 2 years of working experience in content/ KOL planning and execution Knowledge in Content placement, influencers, and KOLs Have knowledge of platform algorithms, how to successfully generate views, reaches, and engagement in each social media channel Computer skills - MS Office, Excel, PowerPoint Knowledge of basic indicators and principles of how to measure and optimize content performance English - Intermediate, Thai - Advanced/ Native Ability to analyze information and make decisions Will be a plus: Good KOLs planning skills Advertising agency experience Know online metrics of video views, reach, engagement, and CTR Energetic with good personality and interpersonal skills. On-site shooting experience with KOLs Languages proficiency — Fluent Thai

Responsibilities

The role involves preparing content plans and strategies based on client briefs, approving these plans, and coordinating their execution with account managers. Additionally, the planner will conduct technical support, monitoring, analysis, and reporting for current advertising campaigns while managing budgets and negotiating costs with external partners.