Content & Product Marketing Manager Lead at Ship4wd
Herzliya, Tel-Aviv District, Israel -
Full Time


Start Date

Immediate

Expiry Date

19 Jul, 26

Salary

0.0

Posted On

20 Apr, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Content Strategy, Product Marketing, Messaging, SEO, Performance Marketing, Lifecycle Marketing, Funnel Optimization, Sales Enablement, Data Analysis, Copywriting, Project Management, AI Tools, Growth Marketing, Brand Strategy, Cross-functional Leadership

Industry

Logistics;Transportation;Supply Chain and Storage

Description
Hybrid | Reports to CMO | Hands-on + Strategic Ship4wd is a tech-led global freight forwarder, redefining how SMBs trade globally through a digital, transparent platform. We’re building a seamless experience that connects sourcing and shipping and we’re looking for someone to own how we communicate it across the entire customer journey. We’re looking for a Content & Product Marketing Manager to lead content and messaging end-to-end across performance, product marketing, and brand. This is a hands-on role for someone who can think strategically and execute fast. What You’ll Do ● Content & Messaging Leadership - Own and evolve messaging across channels, ensuring clarity and consistency. ● Performance, Growth & Social - Lead content strategy for paid and organic channels (ads, landing pages, email, video), working closely with performance teams on testing and optimization. ● Website & SEO - Own website content and SEO (landing pages, blogs, structure). ● Product Marketing - Define product messaging and positioning across ICPs and lifecycle stages, and ensure it is reflected across all touchpoints. ● Lifecycle & Funnel ● Drive onboarding and engagement messaging, using data and funnel analysis to identify gaps and improve conversion. ● Sales Enablement - Create clear product narratives and supporting sales materials (decks, one-pagers, emails). ● Content Management - To manage content manager inhouse or via external resources. Requirements Who You Are 5-7 years of experience in content / growth / product marketing.Native or high-level English, with excellent writing and communication skills. ● Strong content capabilities, combining creative thinking with a performance mindset. ● Hands-on and independent, with end-to-end ownership of execution ● Proactive and cross-functional, able to lead initiatives and drive processes and aligned with business goals. ● Data-driven, able to analyze reports and funnel performance to generate actionable insights. ● Experience working with AI tools / agents. ● Experience with lifecycle marketing and funnel optimization - advantage
Responsibilities
The role involves leading end-to-end content and messaging strategy across performance, product, and brand channels. You will drive customer lifecycle engagement, optimize conversion funnels, and create sales enablement materials to support business growth.
Loading...