Content & Product Marketing Manager at Ship4wd

Herzliya, Tel-Aviv District, Israel -

Full Time

Start Date

Immediate

Expiry Date

10 Jul, 26

Salary

0.0

Posted On

12 Apr, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Content Marketing, Product Marketing, SEO, Performance Marketing, Copywriting, Lifecycle Marketing, Funnel Optimization, Sales Enablement, A/B Testing, Data Analysis, Messaging Strategy, Positioning, AI Tools, Digital Marketing, Strategic Planning

Industry

Logistics;Transportation;Supply Chain and Storage

Description

Hybrid | Reports to CMO | Hands-on + Strategic Ship4wd is a tech-led global freight forwarder, redefining how SMBs trade globally through a digital, transparent platform. We’re building a seamless experience that connects sourcing and shipping and we’re looking for someone to own how we communicate it across the entire customer journey. We’re looking for a Content & Product Marketing Manager to lead content and messaging end-to-end across performance, product marketing, and brand. This is a hands-on role for someone who can think strategically and execute fast. What You’ll Do ● Performance: Create and optimize content for paid campaigns (ads, landing pages, video, email), A/B Testing and performance optimization. ● Website & SEO: Own website content and drive SEO (landing pages, blogs, articles). ● Product Marketing: Define product messaging and positioning across audiences (ICPs) and lifecycle stages. ● Product Marketing Lifecycle: Drive onboarding, activation, and engagement through content messaging across Product, Pre-Sales, and Sales ● Funnel UX: Identify friction points and improve conversion o product funnel (onboarding, UX, activation flows). ● Sales Enablement: Translate product capabilities into clear narratives and sales materials. ● Social & Thought Leadership: Lead content initiatives and distribution across LinkedIn, YouTube, Meta, Reddit (hands-on or via vendors). Requirements Who You Are ● 3-5 years of experience in content / growth / product marketing.Native or high-level English, with excellent writing and communication skills. ● Strong content capabilities, combining creative thinking with a performance mindset. ● Hands-on and independent, with end-to-end ownership of execution ● Proactive and cross-functional, able to lead initiatives and drive processes and aligned with business goals. ● Data-driven, able to analyze reports and funnel performance to generate actionable insights. ● Experience working with AI tools / agents - advantage ● Experience with lifecycle marketing and funnel optimization - advantage

Responsibilities

The Content & Product Marketing Manager will lead end-to-end content and messaging strategy across performance, product, and brand channels. This role involves optimizing the customer journey, driving SEO, and creating sales enablement materials to support product adoption and growth.