YOUR ROLE AT SAFELYYOU

The Content Specialist will contribute to the conceptualization, writing, and editing of persuasive cross-channel campaign assets including sales sheets, case studies, thought leadership materials, video/motion graphics, infographics, web copy, social media content, and email. Responsibilities include cultivating customer stories, planning and managing the organization’s website, and overseeing creative projects from intake to delivery.

KEY RESPONSIBILITIES:

• Conceptualize, write, and edit persuasive copy for cross-channel campaign assets, including sales sheets, case studies, thought leadership materials, video/motion graphics, infographics, web copy, social media content, and email
• Maintain brand voice and tone across all channels
• Collaborate with other departments to develop and deliver top-quality creative assets for all aspects of marketing campaigns
• Cultivate customer stories, including success stories and testimonials
• Plan, implement, manage, and monitor the organization’s website
• Manage creative projects from intake to delivery, ensuring that deliverables are met
• Support creative vision, brand identity, and direction for SafelyYou’s audience
• Adhere to creative systems/processes necessary to implement brand strategy and deliver consistent brand experiences
• Be a reliable team member who consistently strives to unlock the company’s potential and realize its mission
• Illustrate company identity and culture through ideas and work produced
• Manage multiple projects while meeting deadlines
• Help identify key areas for improvement and contribute ideas for ways to get better
• Stay informed about the latest trends, strategies, and technologies