ABOUT THE COMPANY

Binq is an exciting new business with a bold mission: to be the go-to community for small and medium-sized businesses looking to grow, save money, and thrive. We help SMEs access funding, cut costs on essential services like energy and insurance, and provide straight-talking, actionable advice to help business owners make smart decisions.
Think of us as your business-savvy best mate. The one who’s always got your back, with smart ideas, useful tools and a few money-saving tricks up their sleeve.
Binq is part of the Intelligent Lending Group with sister companies including Ocean Finance, CredAbility and TotallyMoney
This is a hybrid role requiring you to work in our office in London or Manchester 2 days per week.

ABOUT THE JOB

We’re looking for a talented and versatile B2B Copywriter to help shape the voice of Binq. You’ll be central to our content strategy, creating friendly, helpful, and educational articles that make business owners feel supported, informed, and empowered.
This is more than just writing. It’s about becoming a trusted voice for our members, like the adviser or mate every business owner wishes they had.

• Write clear, engaging, and practical content for Binq’s blog, guides, newsletters, and website
• Break down complex topics like funding, energy switching, insurance, and business growth into simple, useful advice
• Research the latest SME trends and pain points, turning insights into high-performing content
• Work closely with the marketing and product teams to align content with campaigns, member needs, and seasonal trends
• Help shape Binq’s tone of voice: approachable, supportive, and straight to the point
• Optimise content for SEO and user intent