Trustwell Living is a leading provider of exceptional care and vibrant communities for seniors in the assisted living industry. With a strong foundation and a reputation for excellence, we are well-positioned for the next phase of growth and expansion. We are seeking an experienced marketing leader to join our team as Marketing Lead, helping to manage our marketing partners, shape our brand, and drive continued growth.

QUALIFICATIONS:

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field. Master’s degree in Marketing or a related discipline is preferred.
• Minimum of 10 years of experience in marketing, with at least 7 years in a senior leadership role, preferably in healthcare, senior living, or hospitality industry.
• Proven success in developing and executing comprehensive marketing strategies, including digital marketing, branding, and content creation.
• Ability to understand and collaborate cross-functionally across the organization to execute on company-wide initiatives
• Experience with lead generation, customer acquisition, and retention strategies.
• Strong track record in employer branding and building campaigns to attract and retain top talent.
• Strong verbal and written communication skills, including the ability to present to executives and stakeholders.
• Proficiency in marketing tools, CRM systems, and analytics platforms

The Marketing Lead will focus on managing marketing vendors to execution of strategic marketing initiatives. This role is crucial in positioning Trustwell Living as a preferred choice in senior living, while upholding our culture of trust, compassion, integrity, and respect.