Are you an experienced leader with a proven track record of driving business growth and collaborating with cross-functional teams in a fast-paced dynamic environment? Do you excel at building strategic partnerships and leading a market explanation effort to achieve the targets? Are you a result- oriented professional with passion for operational excellence, team development and delivering exceptional customer experiences? Join us as a Country manager, Digital Banking – Germany, Berlin and be part of Western Union team.

ROLE RESPONSIBILITIES

• Develop and implement strategies to drive customer acquisition and retention.
• Analyze customer data to identify growth opportunities and optimize customer journeys.
• Collaborate with marketing teams to design and execute targeted campaigns
• Conduct thorough market research to understand local customer needs and preferences.
• Monitor and analyze competitor activities and market trends to inform strategic decisions.
• Adapt global strategies to fit local market conditions and regulatory requirements
• Position Western Union Digital Bank as the best solution for senders and receivers of money transfers and the best bank account for immigrants and unbanked.
• Build and maintain strong relationships with key stakeholders, including customers, partners, and regulators.
• Represent the company at industry events and forums to enhance brand visibility.
• Manage day-to-day operations of the local branch (regulated entity), ensuring compliance with all regulatory requirements and maintaining operational integrity.
• Stay updated on regulatory changes, liaise with regulatory bodies, and ensure the branch adheres to all laws and regulations
• Oversee the branch’s budget, monitor financial performance, and prepare financial reports, ensuring resources are effectively allocated
• Represent Western Union legally and serve as the primary spokesperson in the assigned country, promoting its mission, values, and goals to external audiences
• Develop and implement a cross-functional country strategy in alignment with the leadership of the European
• Digital Bank and the leadership of Western Union’s core money transfer business in assigned country
• Contribute to, review, and agree on country P&L forecasts, ensuring the achievement of local P&L targets through cross-functional efforts
• Generate proactive market insights and serve as the point of contract for all local market topics
• Identify and lead major local business development and collaboration opportunities

ROLE REQUIREMENTS

• 5+ years of progressive experience in a similar role covering strategic planning, business development, and market expansion for or in an international company, preferably in a bank or other financial institution
• Demonstrated experience in FinTech, consumer platforms, digital environments, or financial services
• Bachelor’s degree in business administration, Finance, Marketing, or a related field, MBA preferred
• Fluency in German and English is required
• Track record of building and growing a business as well as delivering high-impact projects successfully
• Entrepreneurial spirit with strong customer, product, and business-oriented thinking
• Proven track record of effectively engaging and collaborating with key stakeholders, including C-level, and the ability to effectively influence cross-functional leaders and teams
• Dynamic senior spokesperson with experience in public speaking and public relations
• Hands-on mentality, with a natural aptitude to manage competing priorities