ABOUT HOLY

• HOLY is the soft drink revolution: With our powdered drinks HOLY Energy®, HOLY Hydration®, and HOLY Iced Tea®, you get amazing taste while maintaining a good conscience - for your body & the environment.
• Already more than 2,000,000 customers: Started in a shared apartment, since April 2021, we have already saved over 30 million plastic bottles - and our community, the HOLY Squad, loves it: 4.6 stars on reviews.io speak for themselves.
• From D2C to Global Omnichannel: In less than four years, we’ve profitably scaled HOLY to more than 150M€ in revenue exclusively online. Now, we are on the journey to become a Global Omnichannel brand from a pure D2C model.
• We are still just getting started: Supported by renowned investors & partners, we aim to revolutionize the soft drink industry. Healthier, tastier & more sustainable. Our team of 100+ people aims high (Coca-Cola, we’re coming for you!).

ABOUT US

Holy Energy GmbH (HOLY)
Saarbrücker Str. 37
10405, Berlin

YOUR RESPONSIBILITIES WILL INCLUDE:

• Own and grow the French online business — deliver against ambitious revenue, CAC, LTV, and margin targets

• Build a high-impact influencer engine — work with creators who bring the brand to life, blending cultural reach with performance

• Co-lead paid social with the central growth team — shape local strategy, steer creative testing, and optimize performance across Meta, TikTok, Google & more
• Bring the brand to life in France — adapt central campaigns, launch local-first ideas, and make HOLY unmistakably loved
• Drive trial and awareness through offline activations — from mass sampling to grassroots stunts and event moments
• Hire and lead a strong local team — from growth and CX to creator and community talent
• Collaborate across HQ — align with brand, creative, legal, ops, and product to move fast and at quality

5+ years experience in marketing, growth, brand, or general management roles—preferably in high-growth consumer brands

• Fluent French & English — this is non-negotiable
• Based in Berlin or willing to relocate — we’ll support you with relocation if needed
• You believe in what we’re building — not just the growth, but the brand, the mission, and the community
• A full-stack growth mindset — you’re commercially sharp, data-literate, and love owning a P&L
• Deep experience in influencer and paid social — you know how to build scalable creator programs and run scroll-stopping campaigns
• Strong creative instinct — you care about brand, storytelling, and emotional resonance—not just performance curves
• Local insight, global awareness — you understand French culture inside-out and know how to localize a global brand with finesse
• Builder energy — you move fast, prioritize well, and love building something from the ground up
• Leadership clarity — you attract talent, set direction, and create momentum
• Team player — you know when to lead, when to ask for help, and how to collaborate across function

Intro Call: A 30-minute screening with Luca, our Talent Partner. You’ll talk about HOLY, the role, your experience, and whether our expectations align.

• Hiring Manager Interview: You’ll meet Matze, one of our HOLY founders, to go deeper on your background, ambitions, and how you’d drive our growth in France.
• Case Study & Team Day: Once the first interviews go well, you’ll receive a short case study and come into our Berlin HQ to discuss it. You’ll also meet peers and potential direct reports to get a feel for the team and culture.
• Offer & Decision: If everything aligns, we’ll make you an offer and look forward to building HOLY France together