Country Marketing Manager, CE at British Council

Kyiv, , Ukraine -

Full Time

Start Date

Immediate

Expiry Date

17 Feb, 26

Salary

0.0

Posted On

19 Nov, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Marketing, Communications, Campaign Management, Digital Marketing, Audience Engagement, Content Commissioning, Evaluation, Strategy Development, Network Building, Project Management, Data Analysis, Creative Briefing, Stakeholder Management, Multi-Channel Campaigns, Brand Guidelines, ROI Evaluation

Industry

Non-profit Organizations

Description

Working with people in over 200 countries and territories, we are on the ground in more than 100 countries. Provides expert advice, support and challenge on marketing to internal stakeholders. Ensures the successful impact and effectiveness of marketing activity through evidence and evaluation and makes recommendations for improvement based on key audience insights. Contributes to the analysis of existing and potential audiences to better inform the marketing strategy and the wider global portfolio. Ensures marketing strategy is aligned with the business areas and global marketing strategies. Develops peer/personal networks within and outside Marketing to enhance own knowledge and expertise. Manages and evaluates consistent and replicable multi-channel marketing campaign plans for programme and sector activity. Ensures campaigns are commensurate with project prioritisation, scale and scope and are data-led, strategically aligned and sustainable. Manages internal and external delivery of marketing campaign activity and relationships with internal and external suppliers on a day-to-day basis. Communicates guidelines and policy for use of agencies and third parties in marketing campaign and communication activity. Provides clear briefs and manages the quality of creative output, checking brand and ethical marketing guidelines are adhered to. Supports the Senior Marketing Manager in the relevant area to ensure effective scoping, costing, delivery, ROI and evaluation of all marketing and communication campaigns. Manages the day to day running of digital channels, and where appropriate, creates and commissions relevant, high-quality content in support of programme objectives. Plans and prioritises own work activities to ensure effective delivery of diverse responsibilities and internal customer deliverables over a monthly to quarterly time horizon. Determines work plans and coordinates input from others (who may be outside the direct management line) to meet specific objectives. Minimum/essential A degree in marketing, communications or relevant discipline, or demonstrable equivalent level of experience Experience in the cultural, education or charitable sectors Experienced in the design and delivery of marketing strategies and plans to support programmes/products Experience of conceiving and implementing multi-channel digital marketing campaigns, including paid activity Experience of engaging audiences across a variety of channels and platforms Experience of effective campaign evaluation Experience in a global organisation Experience in the cultural, education or charitable sectors Experience in content commissioning

Responsibilities

The Country Marketing Manager will provide expert advice and support on marketing to internal stakeholders, ensuring the effectiveness of marketing activities through evaluation and audience insights. They will manage multi-channel marketing campaigns and relationships with suppliers, while also supporting the Senior Marketing Manager in delivering effective marketing strategies.