Creative Director at Elmington

, , United States -

Full Time

Start Date

Immediate

Expiry Date

14 Oct, 26

Salary

0.0

Posted On

16 Jul, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Visual Design, Brand Strategy, Storytelling, Typography, Photography, Digital Media, Adobe Creative Cloud, Project Management, Creative Production, Conceptual Thinking, Leadership, Communication, Vendor Management, Environmental Graphics, Marketing Performance, Business Acumen

Industry

Real Estate

Description

At Bedrock Property Management, we do things a little differently. We're not your ordinary property management group and pride ourselves on doing business with smarts while being unexpected. We thrive on showing investors, customers, and residents that property development & management doesn't have to be boring. Most property management companies refer to the team that keeps things running smoothly as "maintenance", but we are NOT most property management companies. Bedrock focuses on providing the best service to our residents and our owners! Bedrock Property Management Purpose and Core Values: The relentless focus on genuine care and standards of excellence for our residents, guests, and clients is our highest mission. Our common purpose is to make a meaningful impact in the lives of others through selfless service. Our Core Values: Win As One: We treat everyone with respect, kindness, and empathy. Harnessing cross-functional collaboration, we elevate success, understanding the principle ‘good for the hive, good for the bee.’ By Any Means: No matter the ask, we find a way and take total ownership to make it happen. We Forget The Ordinary, by making the impossible ideas possible, consistently going above and beyond, without compromising integrity. Continual Growth: We seize every opportunity to grow and develop as individuals, employees, and as a company. Be Clear, Be Kind: We believe in the kindness of clarity, courageously embracing hard conversations to advance together with shared understanding and transparency. POSITION SUMMARY: The Creative Director is responsible for bringing the Bedrock brand to life while elevating the unique identity of each community within its portfolio. Reporting to the SVP of Corporate Brand, this role partners closely to translate Bedrock's brand strategy into thoughtful, high-impact creative that strengthens the corporate brand, enhances property-level marketing, and supports business growth. Serving as the creative steward for both the Bedrock brand and its portfolio of communities, the Creative Director ensures every creative touchpoint - from corporate communications and business development materials to property websites, campaigns, signage, environmental graphics, and digital experiences - reflects the company's commitment to thoughtful design, operational excellence, and exceptional resident experiences. This role balances strategic creative thinking with hands-on execution, developing compelling visual storytelling that builds a cohesive portfolio while allowing each community to maintain an authentic identity that resonates within its market. KNOWLEDGE/SKILLS/ABILITIES: * Advanced knowledge of creative principles, visual design, brand expression, storytelling, typography, photography, digital media, and creative production. * Strong understanding of brand strategy, positioning, and the role of creative in building meaningful connections with audiences. * Ability to interpret business objectives and translate strategic goals into thoughtful, impactful creative solutions. * Exceptional eye for detail with a commitment to quality, consistency, and excellence in all creative work. * Strong conceptual thinking skills with the ability to develop innovative ideas and compelling visual narratives. * Understanding of how creative influences customer experiences, marketing performance, brand perception, and business outcomes. * Strong business acumen with the ability to understand priorities across corporate initiatives, property operations, leasing objectives, and client needs. * Excellent communication, presentation, and storytelling skills with the ability to clearly articulate ideas, recommendations, and creative rationale. * Highly organized with the ability to manage competing priorities, complex projects, and evolving business needs in a fast-paced environment. * Experience managing external creative partners, agencies, freelancers, and production vendors. * Proficiency in creative tools and platforms, including Adobe Creative Cloud, presentation software, and emerging creative technologies. * Knowledge of current design trends, industry best practices, and emerging technologies, including AI-powered creative tools and workflows. * Self-motivated, adaptable, and solutions-oriented with a passion for innovation and continuous improvement. ESSENTIAL JOB FUNCTIONS: * Partner with the SVP of Corporate Brand to bring the Bedrock brand strategy to life through compelling and consistent creative execution across all brand touchpoints. * Translate established brand direction into creative concepts, campaigns, and experiences that support Bedrock's corporate objectives and portfolio of communities. * Develop and execute creative solutions for the Bedrock brand and individual property brands, ensuring each community maintains a distinct identity while aligning with overall brand standards. * Oversee the development of creative assets across digital, print, social media, websites, photography, video, presentations, signage, environmental graphics, events, and other marketing channels. * Establish and maintain creative standards, templates, and processes that ensure consistency, efficiency, and quality across the organization and property portfolio. * Provide creative oversight for property marketing initiatives, including lease-ups, new developments, acquisitions, renovations, repositioning efforts, and community campaigns. * Create and refine visual storytelling strategies that showcase the unique value proposition, lifestyle, and experience of each community. * Review and approve creative deliverables to ensure alignment with brand standards, project objectives, accuracy, and quality expectations. * Manage creative workflows, timelines, priorities, and deliverables across multiple concurrent initiatives. * Build and maintain relationships with external creative partners, including agencies, photographers, videographers, printers, and production vendors. * Lead the creative development process from initial concept through final production, ensuring projects are delivered effectively and efficiently. * Partner with Marketing, Operations, and other internal teams to ensure creative solutions support business priorities and audience needs. * Support client-facing initiatives, business development efforts, executive presentations, and company-wide communications through elevated creative solutions. * Provide creative guidance for resident-facing experiences, including digital journeys, leasing materials, onsite branding, signage, and environmental elements. * Identify opportunities to enhance the Bedrock brand and property portfolio through innovation, emerging trends, and improved creative processes. * Evaluate creative effectiveness through stakeholder feedback, performance insights, and business outcomes to continuously improve future initiatives. * Perform other duties as assigned. SPECIFIC EDUCATION OR EXPERIENCE: * Bachelor’s degree in Graphic Design, Fine Arts, Marketing, Advertising, and Communications. * Proven experience in a creative management or similar role, preferably within a marketing or advertising agency. * Strong project management skills, with the ability to manage multiple projects simultaneously. * Excellent leadership and team management abilities. * Strong communication and interpersonal skills. * Proficiency in creative software and tools (e.g., Adobe Creative Suite). * A proactive and solution-oriented mindset. PHYSICAL DEMANDS AND WORK ENVIRONMENT: * Frequently sit, stand and walk. * Regularly required to talk or hear. * Frequently required to use hands or fingers to handle or feel objects, tools or controls. * Occasionally required to climb or balance, stoop, kneel, crouch or crawl. * Occasionally lift and/or move up to 25 pounds. * Vision abilities to include close vision, distance vision, peripheral vision and the ability to adjust focus. * The noise level in the work environment is usually moderate. * Temperature in the workplace is typically moderate, though the ability to withstand seasonal cold and heat of the outdoors is necessary. TRAVEL REQUIREMENTS: * Travel up to 25% of the time. The Bedrock Experience We're creating a different kind of company at Bedrock. We promise we will never be ordinary, which we hope you can see by this job description. At Bedrock, you will be pushed to accomplish more than you ever thought possible. You will be challenged by your team leader and your peers to achieve more and to find better ways and do your best work. If you believe in yourself, enjoy a challenge, and appreciate working with exceptional people, then Bedrock could very well be the last company you ever work for. Bedrock Property Management is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.

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Responsibilities

The Creative Director is responsible for executing the Bedrock brand strategy and elevating the unique identities of various property communities. This includes overseeing all creative touchpoints from digital experiences and websites to signage and corporate communications.