🚀 What You'll Do

• Define Fanvue's brand from the ground up: visual identity, voice, positioning, and the guidelines everyone else builds from
• Concept and art-direct multi-channel campaigns across social, video, paid, and out-of-home
• Own narrative and PR: media relationships, the story we tell, and how we position Fanvue publicly
• Build performance creative that converts across paid social and search, judged on results
• Make marketing and product feel like one brand, with design-system thinking across both
• Run owned channels: editorial, social, video, and thought leadership
• Hire and lead a multidisciplinary creative team
• Direct external agencies when it's the right call, and know when to build in-house instead

👀 Who You Are

• You've built a creative function from scratch at a high-growth company, and you know the difference between agency work and owning a brand in-house
• You still make the work: you're fluent in design tools, you write your own headlines, and you've art-directed shoots yourself
• You understand the creator economy from the inside
• You hold a high bar and have hired specialists stronger than you in their own craft
• You use AI tools (Midjourney, Runway, Claude) as creative accelerators in your day-to-day
• You make creative decisions backed by performance data, and you understand attribution
• You work across brand and performance, design and copy, video and photography, rather than living in one lane
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