Lead the visual creative vision for integrated healthcare and pharmaceutical campaigns across digital, social, CRM, print, presentation, experiential, and emerging channels, establishing campaign platforms and design systems from initial brief through final delivery.
Direct creative quality across multiple accounts and workstreams, guiding Associate Creative Directors, Art Directors, and designers on concepts, visual narratives, typography, imagery, interaction, and channel execution while maintaining consistency with brand strategy and business objectives.
Partner with senior Copy, Strategy, Medical, Regulatory, and Client Services leaders to shape ideas that balance creative ambition, audience relevance, scientific accuracy, regulatory requirements, user experience, and measurable client objectives.
Present and defend creative strategies, campaign platforms, and visual direction to senior client and internal stakeholders, using audience, strategic, and creative rationale to guide decisions and move complex work forward.
Develop creative talent and contribute to business growth by coaching senior and emerging creatives, raising standards across the Creative Craft, and leading creative thinking for pitches, new business opportunities, and account expansion.
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