Creative Director at Swig Life

Richmond, Virginia, United States -

Full Time

Start Date

Immediate

Expiry Date

12 Feb, 26

Salary

0.0

Posted On

15 Nov, 25

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Creative Direction, Marketing Strategy, Team Management, Photography, Art Direction, Graphic Design, Print Design, Digital Marketing, Brand Awareness, Project Management, Analytical Skills, Trend Analysis, Collaboration, Innovation, Content Creation, Customer Engagement

Industry

Manufacturing

Description

About the Role Swig Life is seeking an experienced Creative Director to join our team and lead creative efforts with intensity and purpose. In this role, you will be responsible for executing creative marketing strategies that drive brand awareness and customer engagement. You will be a critical part of our leadership team, and will inspire and motivate your people to create innovative and impactful photography, content, copy, print and graphic design, and marketing collateral for a multi channel growing business. You should be an experienced manager of people, have a natural eye for design and art direction, be business and operationally minded, and a prolific generator of ideas that connect with our fashion-oriented female consumer base. Please note: A portfolio must be submitted alongside this application. Applications without an attached portfolio will not be considered. What You’ll Do Own the creative process from concept to completion; manage the creative calendar, project prioritization and management, budget planning, and general creative operations. Lead the creative team in developing high quality creative campaigns on time, based on quarterly launch calendar, and in accordance with marketing and business strategies. Utilize strong analytical ability to evaluate and inform the end-to-end brand experience across multiple channels and customer touch points. Work closely with business leader and cross functional partners to deliver desired brand positioning, meet as needed to present ideas and solutions to marketing initiatives. Ensure that the Swig Life brand message is well defined and remains consistent and relevant through all collateral and platforms. Conceptualize and deliver relevant assets for both B2B and B2C, lead operations of internal studio and external photography partnerships. Lead the print design team through seasonal launch planning and design executions, implementing feedback while delivering against prebook and production timelines. Manage and inspire the creative team, remain actively involved in hiring and training creative staff, reviewing work, troubleshooting, brainstorming, and providing direction. Foster an environment of both collaboration and innovation. Maintain an excellent understanding of the current digital marketing landscape, including emerging trends and technologies. Who You Are 12+ years of experience in a creative retail marketing leadership role, ideally in the gifting or wholesale industry Proven experience as a strategic thinker who understands the power of marketing storytelling and how it can be used to capture the customers attention, increase brand awareness and drive traffic Strong creative leader with 5+ years experience managing a team, who has an eye on process and production across multiple disciplines (photography, art direction, print, graphic design) Expertise in both digital (email, social, paid, site, etc.) and print collateral executions; Preferred experience in product development with a focus on print/pattern design A strategic and analytical mindset, capable of connecting creative output to broader business objectives and audience insights Comfortable with working in a fast-paced environment, meeting all deadlines particularly in peak seasons Be an emotionally resilient leader who is proficient at managing and prioritizing many projects and deadlines simultaneously Proven competitive awareness and ability to pattern current trends and expertise across the retail industry Benefits at Swig Life 15 days Paid Time Off your first year, and an additional day each year thereafter (up to 25 days), as well as company paid holidays and parental leave options Medical, dental, and vision insurance as well as additional voluntary benefits A 5% 401k match for all eligible employees Summer Fridays - from Memorial Day to Labor Day enjoy half days every Friday Note: Swig Life is currently operating under an onsite work model, and this position will report on site to our Richmond office at least 3 days per week. Additional ad-hoc in office days may be required based on business needs. Please do not apply if you are not comfortable with an on site-work model. #LI-Hybrid Swig Life is an equal-opportunity employer and is committed to providing a workplace free from harassment and discrimination. We are committed to recruiting, hiring, training and promoting qualified people of all backgrounds, and make all employment decisions without regard to any protected status. Please note, we are unable to offer sponsorship or relocation for this position, and all new hires will be required to verify their employment eligibility.

Responsibilities

Own the creative process from concept to completion, managing the creative calendar and operations. Lead the creative team in developing high-quality campaigns that align with marketing strategies and brand positioning.