Creative Performance at Sett

Tel Aviv, Tel-Aviv District, Israel -

Full Time

Start Date

Immediate

Expiry Date

18 Feb, 26

Salary

0.0

Posted On

20 Nov, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Creative Strategy, User Acquisition, Mobile Gaming, Performance Marketing, Market Research, Data Analysis, Collaboration, Communication, Problem Solving, Project Management, Creative Solutions, Innovation, Trend Analysis, Strategic Thinking, Ideation, Performance Focused

Industry

Advertising Services

Description

Sett is looking for a Creative Performance Lead with strong domain expertise in mobile gaming and digital performance creative to lead the strategic direction of our ad creative efforts. This person will serve as a trusted advisor across teams, owning the strategic thinking, research, ideation, and delivery planning that powers our best-performing ad content. You’ll collaborate closely with Product, Creative Teams, and Customer Success to shape our high-performing video ads strategy. Responsibilities Strategic Ownership & Cross-Team Collaboration Act as a creative and domain expert—advise on best practices, drive creative solutions, and lead innovation. Work closely with Product, CS, and Creative Leads to define strategies, priorities, and development plans Provide creative and strategic input for PRDs (Product Requirement Documents), driven by insights and analytics Market Research & Insights Conduct ongoing market research and competitive analysis to stay on top of trends Translate insights into actionable concepts and ideas across multiple game genres and formats Deliver trend analysis and domain insights to inform internal decisions and innovation Performance-Focused Execution & Guidance Approve and guide initial deliveries—ensuring strong strategy alignment and meeting client requirements Evaluate concepts based on performance potential and data, rather than subjective preferences Approach every challenge and opportunity—with creative solutions and a proactive mindset and ownership Lead ideation sessions for new creative directions and campaigns, driven by objective thinking and aligned with data and performance goals Manage multiple projects and priorities with autonomy, ownership, and clarity Requirements 5–7 years of proven experience in creative strategy or user acquisition within the mobile gaming or creative marketing performance Deep domain knowledge of mobile gaming and creative content for performance marketing Proficiency in English—you’ll write, present, and collaborate globally Ability to juggle multiple projects and drive each forward with strategic clarity Strong communication and collaboration skills—you work well with Creative, Product, and CS A confident, self-sufficient thinker and doer—you take ownership and move things forward A true problem-solver with the creative intuition and fluent in data analysis

Responsibilities

The Creative Performance Lead will own the strategic direction of ad creative efforts, collaborating with various teams to shape high-performing video ads. This role involves advising on best practices, conducting market research, and guiding creative execution based on performance data.