At LLYC we understand that great companies are built on talented individuals who are driven to make a difference. By joining our team, you’ll have the unique opportunity to contribute to a diverse array of industries—mobility, automotive, education, healthcare, capital markets, and more. You’ll bring your passion and creativity to help businesses thrive in an increasingly connected world.
LLYC is a global Corporate Affairs and Marketing firm, which works as a partner to its clients in terms of creativity, influence and innovation, with the aim of growing and protecting the value of their businesses, turning every day into an opportunity to nurture their brands.
We are seeking a seasoned and strategic communications leader to join our team as Crisis and Media Relations Director. This is a high-impact leadership role responsible for protecting and enhancing our clients’ reputations, particularly during challenging and high-stakes situations. This individual is at the forefront of managing public perception, leading communication strategies, and building strong relationships with key stakeholders, including the media, government officials, and the public.

REQUIRED TECHNICAL SKILLS:

• 7 to10+ years of progressive experience in B2B media relations, public relations, and corporate communications, with a significant focus on crisis communications and issues management. Experience in agency or consultancy environments preferred.
• Proven track record of successfully managing high-stakes situations and protecting organizational reputation.
• Proven ability to develop, implement, and execute crisis communication plans, remain calm under pressure, make sound decisions in time-sensitive situations, and adapt to rapidly evolving circumstances.
• Ability to think strategically, anticipate potential issues, develop innovative solutions, and align communication strategies with business objectives.
• Exceptional written and verbal communication skills, with the ability to present ideas clearly and persuasively.
• Deep understanding of the media landscape, strong existing relationships with top-tier media outlets, and the ability to effectively pitch stories, manage inquiries, and shape narratives
• Proven ability to manage multiple clients or projects simultaneously, delivering high-quality outcomes under tight deadlines.
• Proficiency in Microsoft Office Suite; familiarity with analytics tools (Google Analytics, social listening platforms, etc.) is a plus

BENEFITS AND PERKS

• Health, dental, vision, and life insurance
• Paid Parental Leave
• 401(k) match potential and flex accounts
• Flexible work schedules and Summer Hours
  This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Duties, responsibilities and activities may change, or new ones may be assigned at any time with or without notice.
  Equal Opportunity Employer - It is the policy of the company to comply with all employment laws and to afford equal employment opportunity to individuals in all aspects of employment, including in selection for job opportunities, without regard to race, color, religion, sex, sexual orientation and gender identity, national origin, age, disability, genetic information, veteran status, or any other consideration protected by federal, state or local laws

Crisis Communications & Issues Management:

• Design and lead crisis communication strategies across a range of scenarios: Create robust strategies, protocols, and processes for responding to various potential crises (e.g., product recalls, financial downturns, legal issues, public health concerns, environmental incidents, cybersecurity breaches).
• Lead real-time crisis response: Act as a primary communications lead during crises, managing media inquiries, drafting statements, and coordinating with internal and external stakeholders (legal, operations, HR, senior leadership).
• Lead scenario planning exercises and simulations to proactively stress-test response plans: Prepare the organization for potential crises through exercises and drills, identifying vulnerabilities and refining response strategies.
• Monitor and analyze public sentiment: Utilize media monitoring tools and social listening to track news coverage, public discussions, and sentiment, adapting communication strategies as needed.
• Mitigate reputational risk: Proactively identify potential risks, develop preventative measures, and address misinformation or negative publicity swiftly and effectively.
• Serve as a trusted advisor to senior executives: Advise senior executives and spokespeople on crisis communication best practices, messaging, and media engagement.

B2B Media Relations Strategy & Execution:

• Develop and execute strategic media relations programs: Create and implement proactive and reactive media engagement plans that align with the organization’s corporate affairs and business objectives with an emphasis on B2B environments.
• Cultivate and maintain strong media relationships: Build and nurture relationships with key journalists, editors, producers, and influencers across traditional, digital, and social media platforms.
• Serve as a company spokesperson (when appropriate): Effectively represent the organization in media interviews, press conferences, and public appearances, delivering clear and consistent messages.
• Craft compelling narratives and media-facing materials: Write and edit high-quality communication materials, including press releases, media pitches, talking points, executive remarks, FAQs, and digital content.
• Manage media inquiries: Respond to media requests in a timely and accurate manner, ensuring adherence to company policies and legal guidelines.
• Monitor and analyze media coverage: Track, analyze, and report on media performance, providing insights to refine strategies and improve communication effectiveness.

Corporate Communications & Reputation Management:

• Ensure consistent messaging: Collaborate with internal communications, marketing, investor relations, and other departments to ensure unified and aligned messaging across all internal and external channels.
• Executive communications support: Prepare senior leaders for public speaking engagements, interviews, and other external appearances, including media training and briefing materials.
• Support thought leadership initiatives: Identify opportunities to position the organization and its leaders as industry experts and positive impact contributors.
• Oversee digital storytelling: Manage corporate website content, social media presence (especially LinkedIn), and other owned digital platforms to ensure consistent and impactful messaging.
• Manage agency relationships: Oversee and collaborate with external PR agencies to ensure creative, consistent, and results-driven support.