SO, WHO ARE WE?

Hello, we’re IG Group. No, not Instagram – though we’re a pretty big deal ourselves. We’re a global, FTSE 250-listed company made up of a collection of progressive fintech brands in the world of online trading and investing. The best part? We’ve snapped up many awards for our top-class platforms, forward-thinking products, and incredible employee experiences.
We believe in financial freedom. And our purpose is to help ambitious people achieve it. Around 400,000 people use our groundbreaking technology and forward-thinking platforms to trade the financial products they know and love.
Did we mention we have offices in 18 countries? Yes, when you join IG Group, you’ll have the chance to work across multiple brands, with people all over the world. Join us for an exciting future and let’s innovate together.

REQUIREMENTS

• 2-3 years of hands-on experience with CRM or marketing automation platforms (Salesforce Marketing Cloud and/or Braze).
• Strong understanding of segmentation, personalisation, and deliverability best practices.
• High attention to detail and problem-solving mindset.
• Ability to manage multiple campaigns in a fast-paced environment.
• Proactive and able to work independently, while collaborating effectively with cross-market teams.

ABOUT THE ROLE

We are seeking a detail-oriented and technically curious CRM Campaign Junior Specialist to support the execution and optimisation of client communications across our marketing automation platforms, primarily Salesforce Marketing Cloud (SFMC) and/or Braze.
This is a hands-on role critical to ensuring accurate, timely, and compliant delivery of CRM campaigns across multiple channels and markets. You will work closely with the Senior CRM Manager and cross-functional teams to build and optimise campaigns that engage clients and drive business outcomes.

YOUR ROLE IN THE TEAM

Reporting directly to the Senior CRM Manager, you will play a vital role in the engagement of IG clients and its coming products for the Singapore market.
We have big expansion goals, and your insights and creativity will shape the way we communicate with traders and investors, supporting both acquisition and retention efforts for IG in Singapore.
We are in the middle of building something exciting – and looking for a person who can make engagement a differentiator in this crowded market.

What you’ll do - Key Responsibilities

• Campaign Build & Deployment Set up, QA, and deploy campaigns across email, push, and in-app channels using SFMC and Braze.Work with templates, content blocks, and audience lists to ensure accurate personalisation.
• Data & Automation Manage data extensions, imports, and automations in SFMC; audiences and segments in Braze.Monitor campaign performance, bounce rates, and troubleshoot technical issues.
• Testing & QA Validate targeting rules, opt-outs, and conduct cross-device and client testing.Flag deliverability or performance issues for resolution.
• Collaboration & Support Partner with the Senior CRM Manager to deliver lifecycle journeys and new product rollouts.Provide ad-hoc support for marketing campaigns when needed.
• Reporting & Optimisation Extract and prepare weekly campaign performance reports for stakeholders.Provide insights and recommendations to improve engagement and optimise CRM journeys.