YOUR MISSION

• Lead the planning, design, and launch of a new corporate website tailored for the European market
• Take ownership of our CRM system: structure, populate, and maintain customer data for efficient marketing and sales alignment
• Develop and execute B2B digital marketing campaigns across email, web, and social media
• Create and publish relevant, high-impact content for LinkedIn and other channels
• Drive SEO/SEA strategy and optimization in coordination with external and internal teams
• Analyze campaign and platform performance to derive insights and optimize continuously
• Collaborate closely with Sales, Product, and HQ marketing teams to align messaging and strategy

ABOUT US

Carve out your career with XCMG!
Welcome to XCMG - one of the world’s largest manufacturers of construction machinery. We develop state-of-the-art excavators, cranes, earthmoving and road construction machinery for our customers in the construction, mining and energy industry.
At our site in Krefeld you can find four of our German subsidiaries. In addition to the European headquarter XCMG Europe GmbH, there is also a company for research and development, for strategic purchasing and for sales and services. Together, we drive investment and innovation to a new horizon.
XCMG offers you the opportunity to advance your professional career and apply your skills and know-how in a future-oriented and intercultural environment

Please refer the Job description for details