CRM INSIGHT & DATA PLANNING MANAGER

Currys London Campus at Waterloo
Permanent
Full Time
Grade 4
We’re iD Mobile, one of the UK’s leading mobile virtual network operators. We launched in May 2015 and have over 2.2 million Pay Monthly customers. We’re pretty sure our success has a lot to do with our wide range of feature-packed plans. We offer everything from super-value Pay-as-you-go and SIM-only deals, right up to the latest smartphones from the big-name manufacturers. We’re delighted about our success so far and have very ambitious plans for the future.
iD Mobile is an exciting place to work. We’re a relatively young and dynamic start-up, and we value innovation, imagination, and creativity. If you’ve got a great idea, we’ll help you run with it. We’re passionate about finding new ways to address our customers’ needs. We’re a little different to other start-ups, though, because we’re part of Currys PLC, Europe’s leading electrical and mobile retailer. So, while iD Mobile has only been going for a few years, we’re part of a much bigger family.
The CRM Insight and Data Planning Manager plays a critical role in elevating the performance and strategic value of CRM activity across the customer lifecycle. This role is responsible for enhancing the accuracy, reliability, and timeliness of data to enable smarter campaign planning, deeper customer understanding, and more effective decision-making. By delivering high-quality insights and robust reporting, the role helps demonstrate CRM’s contribution to commercial growth and supports iD’s ambition to become a more data-driven business.

REQUIRED SKILLS & EXPERIENCE:

• At least 5 years or more CRM experience or 3 years in an Insight role (with the ability to demonstrate CRM campaign competency)
• Proven experience managing complex data flows, ensuring compliance with personal data regulations (e.g., GDPR, ICO) across multiple IT systems and platforms
• Skilled in translating strategic objectives into clear requirements, user stories, and test plans—leveraging market research, competitive analysis, and strategic frameworks
• Strong analytical capabilities in interpreting complex datasets to uncover actionable insights, with a track record of influencing senior stakeholders through compelling presentations and business cases
• Deep understanding of customer lifetime value (CLV), churn prediction, and segmentation modelling to drive targeted CRM strategies
• Technical proficiency with modern data platforms and tools including Azure, Databricks, Power BI, and Google Analytics
• Industry experience in mobile and/or retail sectors, with a solid grasp of subscription-based data models and customer behaviour dynamics
• Practical coding experience (e.g., SQL, Python) would be desirable

WE KNOW OUR PEOPLE ARE THE SECRET TO OUR SUCCESS. THAT’S WHY WE’RE ALWAYS LOOKING FOR WAYS TO REWARD GREAT WORK. YOU’LL FIND A HOST OF BENEFITS DESIGNED TO WORK FOR YOU, INCLUDING:

• 25 days of annual leave (plus bank holiday entitlement) and a competitive pension scheme
• Private Medical Insurance
• Life Assurance
• Fantastic Colleague Discounts on Tech with Currys and iD Mobile
• Hybrid Working (with an expectation to meet in person 2-4 times per month)