CRM & Loyalty Marketing Analyst

at  Anaconda

Job no: 512332
Work type: Full time
Location: VIC - Metro

Categories: Marketing

• Iconic Australian owned and operated global retail business
• Hybrid Role Offering Career Progression, Discounts, Profit Share & More
• A vibrant, team culture where we embrace pace, encourage new ideas & leadership

WHO WE ARE

Spotlight Group Holdings (SGH) is a privately held $3bn+ Australian parent company which controls, operates and invests in a diverse set of businesses and assets.
SGH is one of Australia’s largest privately-owned and operated family business, comprising of the Spotlight Retail Group, the Spotlight Property Group, Spotlight Group Investments, Spotlight Direct Investments and the Spotlight Charitable Foundation.
Comprising of the long term existing iconic brands in Spotlight, Anaconda and Mountain Designs, together with the exciting addition of Harris Scarfe, SRG is acknowledged as market leaders within the Australian retail space.
To apply, please complete our online application form and submit an up-to-date resume and cover letter.
You must have unrestricted working rights in Australia to be considered for this position
Only shortlisted candidates will be contacted
No agency enquiries or applications please
Advertised: 23 Jan 2025 AUS Eastern Daylight Time

• Campaign Analysis & Optimization: Analyse campaign performance, forecast results, and provide recommendations for optimization.
• A/B Testing & Experimentation: Create, manage and execute campaign A/B testing initiatives and analyse results.
• Customer Lifecycle Insights: Identify key metrics (e.g., CLV, churn) and develop growth strategies across customer lifecycle stages.
• Loyalty Program Performance: Analyse program performance, recommend pricing/rewards, and implement fraud detection measures.
• Data-driven Insights: Translate data into clear, actionable insights and presentations.
• Data Analysis & Reporting: Analyse business performance, produce regular reports, and build automated dashboards (Power BI, Snowflake).
• Cross-functional Collaboration: Work closely with Insights & Analytics, IT, E-Comm, and other teams.
• Stakeholder Management: Build and maintain relationships with internal and external stakeholders.
• Projects participation and support: Participate in projects related to new CRM & Loyalty capabilities (e.g., One MarTech, VMS).