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CRM-Marketing Strategy and Insights Manager at Ford Global Career Site

Dearborn, Michigan, United States -

Full Time

Start Date

Immediate

Expiry Date

01 Aug, 26

Salary

218100.0

Posted On

03 May, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Marketing strategy, Data analytics, Salesforce Marketing Cloud, Salesforce Data Cloud, Email marketing, Digital marketing, SQL, Excel, Google Analytics, Project management, Communication, Problem-solving, Decision-making, Artificial intelligence, Marketing automation, Customer privacy regulations

Industry

Motor Vehicle Manufacturing

Description

The Ford Motor Credit Company team helps put people behind the wheels of great Ford and Lincoln vehicles. By partnering with dealerships, we provide financing, personalized service and professional expertise to thousands of dealers and millions of customers in over one hundred countries around the world. In this position... Ford Credit is seeking a highly skilled, motivated and data-oriented Marketing Strategy and Insights Manager to join our growing marketing team. This role is crucial in driving customer engagement and revenue growth through the strategic planning, execution, and analysis of targeted marketing campaigns leveraging Salesforce Marketing and Data Cloud. The ideal candidate will possess a deep passion for consumer satisfaction and understanding of data-driven marketing, a proven track record of success in email marketing and other digital channels, and a passion for data and optimizing campaign performance.

Responsibilities

The manager will drive customer engagement and revenue growth by planning, executing, and analyzing targeted marketing campaigns. This role involves leveraging Salesforce Marketing and Data Cloud to optimize campaign performance and build cross-functional relationships.