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CRM Specialist at SweatHouz (SWTHZ)

Marietta, Georgia, United States -

Full Time

Start Date

Immediate

Expiry Date

18 Jan, 26

Salary

0.0

Posted On

20 Oct, 25

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

CRM, Lifecycle Marketing, Email Campaigns, SMS Campaigns, Segmentation, Automation, A/B Testing, Performance Monitoring, Collaboration, Attention to Detail, Klaviyo, HubSpot, Salesforce, HTML, Wellness Brands, Fitness Brands

Industry

Wellness and Fitness Services

Description

Description About the Role Sweathouz is looking for a detail-driven and data-minded CRM Specialist to bring our customer journey to life through targeted, high-performing email and SMS campaigns. You’ll be the engine behind our lifecycle marketing program—building and optimizing campaigns that engage, retain, and convert members across the Sweathouz ecosystem. In this role, you’ll own the execution: scheduling sends, managing segmentation, QA’ing automations, tracking performance, and ensuring every message hits the mark. You’ll collaborate closely with brand, creative, and media teams to make sure our communications feel personal, timely, and on-brand. What You’ll Do Build, test, and schedule email and SMS campaigns across lifecycle stages Maintain CRM segmentation, tags, lists, and automation flows Monitor campaign performance (open rate, CTR, conversion, unsubscribes) and flag trends Support A/B testing and optimization efforts across copy, subject lines, and send times Assist with building or editing campaign landing pages Ensure campaigns comply with CAN-SPAM, TCPA, and other legal/privacy standards Collaborate with cross-functional teams to align messaging, timing, and creative Document processes and maintain accurate campaign tracking Requirements What You’ll Bring 2–3 years of hands-on experience in CRM or lifecycle marketing Experience using tools like Klaviyo, HubSpot, Iterable, Salesforce, or similar Strong attention to detail and QA instincts—especially around scheduling and automations Familiarity with KPIs like open rate, CTR, ROAS, and unsubscribe rate Ability to work collaboratively and communicate across teams Bonus: Experience with MindBodyOnline (MBO), wellness/fitness brands, or HTML for email

Responsibilities

The CRM Specialist will build, test, and schedule email and SMS campaigns while maintaining CRM segmentation and automation flows. They will monitor campaign performance and collaborate with cross-functional teams to ensure effective communication.