About the Role

As the CRM Technical Solution Lead, you will act as the technical authority across Salesforce CRM and Marketing Cloud, translating business requirements into scalable, high-performing solutions. You'll work closely with senior stakeholders across Marketing, Digital and Technology while remaining hands-on with configuration, automation, integration design and platform optimisation. This is an ideal opportunity for someone who enjoys balancing strategic thinking with technical delivery.

• Key Responsibilities Salesforce Solution DeliveryDesign and build Salesforce solutions across Sales Cloud, Service Cloud and Marketing Cloud.
• Develop advanced automation using Salesforce Flows and orchestration tools.
• Configure custom objects, fields, validation rules, workflows and approvals.
• Optimise Marketing Cloud journeys, segmentation and personalisation experiences.
• Technical Architecture & IntegrationOwn end-to-end solution design across multiple platforms.
• Design scalable integrations between Salesforce, Marketing Cloud and enterprise systems.
• Support API and middleware-based integrations.
• Ensure solutions align with best practice architecture and governance principles.
• Platform GovernanceMaintain platform security, data integrity and system performance.
• Drive continuous improvement initiatives across the CRM ecosystem.
• Provide technical leadership and guidance on Salesforce capabilities and future roadmap opportunities.
• Stakeholder EngagementPartner with business leaders to understand objectives and deliver practical CRM solutions.
• Translate business requirements into technical designs and implementation plans.
• Communicate complex technical concepts in a clear and commercial manner.

About the Role

As the CRM Technical Solution Lead, you will act as the technical authority across Salesforce CRM and Marketing Cloud, translating business requirements into scalable, high-performing solutions. You'll work closely with senior stakeholders across Marketing, Digital and Technology while remaining hands-on with configuration, automation, integration design and platform optimisation. This is an ideal opportunity for someone who enjoys balancing strategic thinking with technical delivery.

• Key Responsibilities Salesforce Solution DeliveryDesign and build Salesforce solutions across Sales Cloud, Service Cloud and Marketing Cloud.
• Develop advanced automation using Salesforce Flows and orchestration tools.
• Configure custom objects, fields, validation rules, workflows and approvals.
• Optimise Marketing Cloud journeys, segmentation and personalisation experiences.
• Technical Architecture & IntegrationOwn end-to-end solution design across multiple platforms.
• Design scalable integrations between Salesforce, Marketing Cloud and enterprise systems.
• Support API and middleware-based integrations.
• Ensure solutions align with best practice architecture and governance principles.
• Platform GovernanceMaintain platform security, data integrity and system performance.
• Drive continuous improvement initiatives across the CRM ecosystem.
• Provide technical leadership and guidance on Salesforce capabilities and future roadmap opportunities.
• Stakeholder EngagementPartner with business leaders to understand objectives and deliver practical CRM solutions.
• Translate business requirements into technical designs and implementation plans.
• Communicate complex technical concepts in a clear and commercial manner.