Fast paced environment
Availability work and attend meetings outside of normal business hours (5-10 PM EST) at least once per week

5+ years of digital media planning and performance media buying experience

• Availability work and attend meetings outside of normal business hours (5-10 PM EST) at least once per week
• Experience with building and maintaining test-and-learn agenda
• Familiarity with hypothesis testing
• Ability to strategically assess new opportunities and make data driven decisions resulting in tangible improvements in performance
• Mastery of media planning concepts and digital media terminology
• Experience with OTT/CTV buying landscape highly preferred, but not required
• Performance marketing experience (i.e. optimizing towards lower-funnel objectives, like conversion, with KPI’s like cost-per-acquisition or return on ad spend) is a must
• Experience with conversion tracking and mobile marketing attribution partners (such as Kochava) and also digital reporting tools (such as Google Analytics, Adobe) is preferred
• Experience with and understanding of MMM attribution models is a plus
• Understanding of paid digital streaming and subscription ecosystem is a plus
• Self-starter, highly motivated, positive demeanor, excellent communicator, and able to thrive in a fast-paced environment
• Polished professional with excellent interpersonal communication skills
• Strong analytics and superior data manipulation (Excel) skills are preferred

Must haves:
Data Driven environment
Must have strong communication skills. This team is an intersection of other teams.
Paid Media experience required

Workwol

Please refer the Job description for details