Data and Reporting Analyst
-Leeds/Hybrid
-Up to £50k
A digital marketing agency in Leeds are seeking a strategic and technically skilled Data and Reporting Analyst to establish a data and analytics team.
As a Data and Reporting Analyst you will be responsible for creating and implementing tracking requirements, then using the advanced tracking implemented, build out customised reporting dashboards to showcase performance against a client’s objectives and KPIs. The Data and Reporting Analyst will work across a wide range of clients, supporting multiple teams

The role:

• Lead projects using data modelling and analysis techniques to guide strategy.
• Support to build the team’s goals, roadmaps and processes.
• Implement campaign tracking through Google Tag Manager.
• Build custom reporting dashboards using tools such as Looker Studio and Power BI.
• Analyse data to provide actionable insights that enhance campaign performance.
• Develop and maintain the reporting dashboard to visualise key metrics for clients and internal teams. (Power BI, Tableau, Looker Studio)
• Identify opportunities to integrate data from multiple platforms using existing tools such as Adverity or Google Big Query and suggest news ways of combining data.
• Implement cookie compliance across new websites and existing websites, creating a reusable and efficient solution.
• Feed into new business decks, providing top level insights to initiate new business opportunities.

Skills required:

• Strong experience with GA4 and Google Tag Manager.
• Strong working knowledge of Looker Studio and Power BI.
• Hands-on experience with data pipelines and ETL processes.
• Experience analysing data across performance marketing channels
• Experience analysing user journey behaviour and analysing drop offs, providing enhancements and recommendations.

Desirable skills

• Basic knowledge of CRO tools and creating tests
• Exposure of CRM and email marketing analytics e.g Klaviyo
• Basic knowledge of Performance Marketing platforms, Google Ads, Meta, TikTok to review data and pull through to reporting tools.

Agency benefits:

• Hybrid working (3 office days).
• 25 days holidays + bank holidays.
• Free onsite gym.
• Birthday off.
• Private health insurance.

If you’re interested in this role please click ‘apply’ or get in touch with Liv Grant @ KRG.
Job Types: Full-time, Permanent
Pay: £40,000.00-£50,000.00 per year

Benefits:

• Company events
• Company pension
• Free fitness classes
• Private medical insurance
• Work from home

Schedule:

• Flexitime
• Monday to Friday

Work Location: Hybrid remote in Leeds LS9 8A

• Lead projects using data modelling and analysis techniques to guide strategy.
• Support to build the team’s goals, roadmaps and processes.
• Implement campaign tracking through Google Tag Manager.
• Build custom reporting dashboards using tools such as Looker Studio and Power BI.
• Analyse data to provide actionable insights that enhance campaign performance.
• Develop and maintain the reporting dashboard to visualise key metrics for clients and internal teams. (Power BI, Tableau, Looker Studio)
• Identify opportunities to integrate data from multiple platforms using existing tools such as Adverity or Google Big Query and suggest news ways of combining data.
• Implement cookie compliance across new websites and existing websites, creating a reusable and efficient solution.
• Feed into new business decks, providing top level insights to initiate new business opportunities