Deputy Athletics Director - Revenue Generation and Brand Strategy/Chief Rev at George Mason University
Fairfax, VA 22030, USA -
Full Time


Start Date

Immediate

Expiry Date

17 Nov, 25

Salary

0.0

Posted On

17 Aug, 25

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Analytical Skills, Market Data, Fundraising, Ticketing, Crm, Emotional Intelligence, Regulations, Communications, Sports Management, Interpersonal Skills, Decision Making, Software Systems, Ticket Sales, High Pressure Environment, Business Operations

Industry

Marketing/Advertising/Sales

Description

Department: Intercollegiate Athletics
Classification: Administrative Faculty
Job Category: Administrative or Professional Faculty
Job Type: Full-Time
Work Schedule: Full-time (1.0 FTE, 40 hrs/wk)
Location: Fairfax, VA
Workplace Type: On Site Required
Sponsorship Eligibility: Not eligible for visa sponsorship
Salary: Salary commensurate with education and experience
Criminal Background Check: Yes

REQUIRED QUALIFICATIONS:

  • Master’s/Advanced degree in a relevant field (e.g., business, sports management, marketing, sales) or equivalent combination of education and progressively responsible experience;
  • Minimum of seven (7) years of professional experience in revenue generation, external relations, fundraising, or business operations—preferably within a complex or athletics-focused environment;
  • Proven track record of developing and executing strategic revenue plans, including experience with ticketing, sponsorships, fundraising, and multimedia rights;
  • Demonstrated leadership experience in managing cross-functional teams and external partnerships (e.g., multimedia rights partners, sales teams, consultants);
  • Demonstrated knowledge of and ability to adhere to NCAA, conference, and commonwealth rules and regulations;
  • Excellent communication and interpersonal skills, with the ability to engage effectively with donors, sponsors, campus leadership, and community stakeholders;
  • Strong analytical skills, including the ability to interpret and apply market data, financial projections, and ROI analysis to drive decision-making and revenue outcomes;
  • Strong project management, decision-making, and problem-solving abilities, with a commitment to innovation and results-oriented leadership;
  • Ability to work and manage relationships with diverse populations;
  • Ability to work in a deadline-driven, high pressure environment;
  • Ability to multi task and manage a series of projects in multiple external areas at once;
  • High emotional intelligence and ability to manage key relationships with internal and external campus publics; and
  • Proficiency with Microsoft Office Suite and familiarity with CRM, ticketing, fundraising, and marketing software systems.

PREFERRED QUALIFICATIONS:

  • Experience in NCAA Division I collegiate athletics administration or a similarly complex, externally-facing organization;
  • Familiarity with NIL (Name, Image, Likeness) strategies and their integration into external and revenue functions;
  • Demonstrated success in leading cross-campus or community partnerships to support strategic engagement or fundraising goals;
  • Experience in data-driven pricing, customer segmentation, or revenue optimization technologies;
  • Working knowledge of marketing, development, communications, ticket sales, and external operations within an athletics environment; and
  • Ability to navigate a fast-paced, dynamic environment while managing competing priorities and advancing long-term strategic objectives.
Responsibilities

OTHER DUTIES AS ASSIGNED BY THE VICE PRESIDENT/DIRECTOR OF ATHLETICS AS NEEDED

  • Contributes to the overall strategic leadership of the department and participate in university-wide initiatives and projects as requested.
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