PHYSICAL REQUIREMENTS:

Positions in this class typically require: stooping, kneeling, crouching, reaching, standing, walking, pushing, pulling, lifting, finger dexterity, grasping, talking, hearing, seeing, and repetitive motions. Sedentary Work: Exerting up to 10 pounds of force occasionally and/or a negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects, including the human body.

NOTE:

The above job description is intended to represent only the key areas of responsibilities; specific position assignments will vary depending on the business needs of the department.

LICENSING REQUIREMENTS (positions in this class typically require):

• Non

KNOWLEDGE, SKILLS & ABILITIES (position requirements at entry):

• Expertise in Adobe Creative Suite (Premiere Pro, Photoshop, InDesign, Illustrator, Lightroom, Audition)
• Skilled in photography AND video, audio editing, motion graphics, and multimedia production
• Experience using cinema-grade cameras
• Proficiency in website content management systems (e.g., Finalsite, WordPress, or equivalent)
• Ability to use analytics tools (e.g., Google Analytics, Meta Insights) to track and report on performance
• Proficiency in HTML, CSS, basic SEO practices, and accessibility standards
• Strong in social media strategy and content creation across major platforms (Facebook, Instagram, X, LinkedIn, YouTube, etc.)
• Ability to train and support staff on digital best practices and privacy compliance
• Strong organizational, collaborative, and project management skill

• Serve as backup to the Public Information Officer for key communication duties as needed.
• Manage and support the deployment of content on all district communication platforms, including web and social media management tools, and CMS platforms.
• Integration of digital platforms, data protection, and functionality of communication tools into district technology structure.
• Coordinate with the Communications and Marketing team to ensure consistency in messaging and visual identity.
• Support and lead professional development opportunities focused on effective, ethical digital communication and student privacy compliance.
  EDUCATION & EXPERIENCE (positions in this class typically require):

College degree and/or

• 5+ years of professional, paid experience in web maintenance and/or commercial content management systems
• 5+ years of professional, paid experience with Adobe Creative Suite products including Premiere Pro, Photoshop, InDesign, Illustrator, and Audition
• 5+ years of professional, paid experience with videography, photography and social media

LICENSING REQUIREMENTS (positions in this class typically require):

• None

KNOWLEDGE, SKILLS & ABILITIES (position requirements at entry):

• Expertise in Adobe Creative Suite (Premiere Pro, Photoshop, InDesign, Illustrator, Lightroom, Audition)
• Skilled in photography AND video, audio editing, motion graphics, and multimedia production
• Experience using cinema-grade cameras
• Proficiency in website content management systems (e.g., Finalsite, WordPress, or equivalent)
• Ability to use analytics tools (e.g., Google Analytics, Meta Insights) to track and report on performance
• Proficiency in HTML, CSS, basic SEO practices, and accessibility standards
• Strong in social media strategy and content creation across major platforms (Facebook, Instagram, X, LinkedIn, YouTube, etc.)
• Ability to train and support staff on digital best practices and privacy compliance
• Strong organizational, collaborative, and project management skills