Digital Content Marketing Specialist at Edenred France

Milan, Lombardy, Italy -

Full Time

Start Date

Immediate

Expiry Date

03 Jan, 26

Salary

0.0

Posted On

05 Oct, 25

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Digital Marketing, Content Creation, Email Marketing, Performance Analysis, Collaboration, Audience Segmentation, Project Management, Communication, Creativity, Adaptability, English Fluency

Industry

Financial Services

Description

Take a step forward and let Edenred surprise you. Every day, we deliver innovative solutions to improve the life of millions of people, connecting employees, companies, and merchants all around the world. We know there are hundred ways for you to grow. With us, you will expand your skills in a multicultural, challenging, and dynamic environment. Dare to join Edenred and get ready to thrive in a global company that will offer you endless opportunities. Edenred is all about meritocracy. You come as you are, and you contribute. Indeed, the Edenred Group recognizes, recruits and develops all talents and singularities. We are committed to preventing all forms of discrimination and to providing all our candidates with equal opportunities regardless of their gender and gender expression, disability, origin, religious belief and sexual orientation or any other criteria. YOU WILL VIBE WITH US La figura di Digital Content Marketin Specialist, all’interno della Direzione Marketing, avrà un ruolo chiave nel trasformare le esigenze di business in campagne digitali e nell’assicurare una delivery coerente ed efficace su tutti i nostri touchpoint digitali. Principali attività: Definire e scrivere i contenuti per DEM, banner, notifiche push, landing page e altri touchpoint digitali; Gestire e aggiornare il calendario editoriale digitale in base a campagne, promozioni e milestone di progetto; Definire e gestire, insieme al team dedicato alla delivery e al team di progetto, i flussi DEM: segmentazione audience, timing, contenuti e follow-up; Garantire coerenza di tono e messaggi su tutti i canali digitali; Monitorare e analizzare le performance delle comunicazioni (CTR,CPC,CPM, reach, frequency, post – click engagement, conversion rate); Collaborare con i team Product e Sales per allineare la strategia di comunicazione agli obiettivi di business. WE WILL VIBE WITH YOU Passione per il cliente, rispetto, immaginazione, semplicità e spirito imprenditoriale sono i valori che ricerchiamo nelle nostre persone. Se ti riconosci ed hai voglia di metterti in gioco in un ambiente stimolante e multinazionale inviaci la tua candidatura e diventa anche tu un* Edenreder! Principali requisiti: Laurea in Marketing, Comunicazione o affini; 1 – 2 anni di esperienza in ruolo analogo; Ottima capacità di scrittura e adattamento dei testi per diversi formati digitali (banner, DEM, notifiche, landing page); Esperienza nell’utilizzo dei principali tool per il monitoraggio di performance delle comunicazioni; Inglese fluente Apply now and Vibe with Us! The Edenred State of mind - We are a unique company. We are looking for new employees who will embrace the Edenred adventure with the same intensity and passion as we do. They will feel right at ease at Edenred because they like to push back the boundaries, try new things, constantly improve, win and grow. We need women and men who share our ambition, who are looking to perform, challenge us and themselves to move forward every day. We are looking for women and men who want to vibe with us.

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Responsibilities

The Digital Content Marketing Specialist will play a key role in transforming business needs into digital campaigns and ensuring effective delivery across all digital touchpoints. Responsibilities include defining and writing content for various digital formats, managing the editorial calendar, and analyzing communication performance.