SUMMARY

Job Reference: 256228BR
Nottingham Support Office
Permanent
37.5 Hours

RECRUITMENT PARTNER: MATTHEW NELLIGAN

Boots Digital is an exciting team at the heart of Boots UK’s growth plans. We’re looking for a motivated and creative Digital Copywriter to join the Digital Experience team, and deliver great content across boots.com and boots.ie.

ABOUT THE OPPORTUNITY:

We are looking for a passionate Copywriter to join the Boots Digital Experience team across boots.com/.ie websites You will use your copy skills, and content management system (CMS) expertise to write and create assets and pages, delivering the best customer experience to support our trading and marketing plans. This includes working on a range of campaigns across category pages, service pages, promotions, hub pages, SEO copy and more.

YOUR RESPONSIBILITIES

• Digital copy production and build of campaign assets for Boots.com UK and ROI sites for specific business areas (i.e. departments, like beauty or healthcare)
• Own your category areas and work collaboratively with the designers, eCommerce teams and brands to deliver against marketing and campaign briefs across shop pages, content, and events
• Ensure assets are in line with our digital copy guidelines and the Boots brand, and fully integrated with marketing campaigns
• Deliver digital projects, from brief to live, as required

A bit about you…

• Experience using a CMS (Adobe Experience Manager would be ideal)
• Digital copy skills and experience of writing short form copy for a commercial site
• Basic understanding of SEO best practice and tools
• Customer-focused with high attention to detail
• Experience following a style guide (or similar) to ensure a consistent tone of voice
• The ability to be flexible in a fast-paced environment and reactive to changing promotions, including amending assets and customer journeys
• Excellent organisation and communication skills with the ability to manage multiple tasks and deadlines