Digital Engagement Manager at Howard University
Washington, District of Columbia, USA -
Full Time


Start Date

Immediate

Expiry Date

15 Oct, 25

Salary

75000.0

Posted On

16 Jul, 25

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Interpersonal Skills, Management System, Communications, Higher Education, Public Relations, Journalism, Cms, Completion

Industry

Marketing/Advertising/Sales

Description

The Talent Acquisition department hires qualified candidates to fill positions which contribute to the overall strategic success of Howard University. Hiring staff “for fit” makes significant contributions to Howard University’s overall mission.
At Howard University, we prioritize well-being and professional growth.

Here is what we offer:

  • Health & Wellness: Comprehensive medical, dental, and vision insurance, plus mental health support
  • Work-Life Balance: PTO, paid holidays, flexible work arrangements
  • Financial Wellness: Competitive salary, 403(b) with company match
  • Professional Development: Ongoing training, tuition reimbursement, and career advancement paths
  • Additional Perks: Wellness programs, commuter benefits, and a vibrant company culture

Join Howard University and thrive with us!
https://hr.howard.edu/benefits-wellness

MINIMUM REQUIREMENTS:

  • Bachelor’s degree, studies in marketing, communications, public relations, or journalism preferred.
  • Three (3) years of experience that includes managing social media platforms from concept to completion, particularly in higher education
  • Experience using content management system (CMS) and other digital platforms to disseminate content
  • Excellent written and verbal communication and interpersonal skills
Responsibilities

JOB PURPOSE:

Coordinate advancement communications’ social media strategy for the Development and Alumni Relations (DAR) division by creating digital content to support fundraising goals, align with the University brand and move forward the mission, vision and strategic direction of the University. Assist the advancement communications team in creating and maintaining digital content calendar.

PRINCIPAL ACCOUNTABILITIES:

  • Craft compelling, brand-consistent content designed to engage target audiences and promote brand awareness and loyalty
  • Assist in creating social media calendar and ensure it is routinely updated
  • Utilize various analytical tools to monitor and evaluate the performance of social media campaigns and strategies
  • Actively engage with and respond to followers and customers through various social media platforms to foster a strong community of supporters
  • Stay abreast of the latest social media trends and technologies to ensure the brand’s online presence remains relevant and effective
  • Collaborate with the Office of University Communications to communicate messaging from across the University
  • Ability to capture captivating photos and video by using various applications
  • Assist in repurposing content for web and email collaboration efforts
  • Availability to attend university and DAR events throughout the year
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