Digital Growth Specialist at Nasoft.eg

Sheikh Zayed, Giza, Egypt -

Full Time

Start Date

Immediate

Expiry Date

28 Feb, 26

Salary

0.0

Posted On

01 Dec, 25

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Digital Marketing, User Acquisition, Data-Driven Strategies, Campaign Optimization, SEO, Content Creation, Copywriting, Google Ads, Meta Ads, LinkedIn Ads, Analytics, Email Campaigns, Social Media Strategies, Lead Generation, Technical SEO, Budget Management

Industry

Human Resources Services

Description

Nasoft is currently seeking a Digital Growth Specialist to join our client’s growth team. This role focuses on supporting digital marketing initiatives, optimizing performance, and driving user acquisition and engagement through data-driven strategies. The ideal candidate will contribute to the execution and enhancement of digital growth campaigns. Key Responsibilities: • Plan, execute, and optimize digital marketing campaigns across Google, Meta, LinkedIn, and X. • Manage paid ads performance, budget allocation, targeting, and reporting. • Execute email, SMS, and WhatsApp campaigns for lead nurturing and re-engagement. • Develop and manage social media strategies and monthly content calendars. • Own website performance, landing pages, and continuously optimize for lead generation (CRO). • Conduct keyword research, SEO content optimization, and link-building activities. • Coordinate with Technical SEO Specialist for technical enhancements. • Track and analyze digital KPIs to improve campaign effectiveness. • Collaborate with sales and marketing teams for integrated growth initiatives. • Perform other related duties as assigned. • Bachelor’s degree in Marketing, Business, Digital Media, or a related field. • 2–3 years of experience in digital marketing roles. • Hands-on experience with Google Ads, Meta Ads, LinkedIn Ads, and Analytics platforms. • Experience with CMS platforms and website optimization practices. • Strong content creation and copywriting background. • SaaS / GCC / B2B experience is highly preferred. • Analytical thinker with strong data interpretation skills. • Ability to work on multiple campaigns simultaneously. Working Conditions Total working hours: 9 hours per day — 8 working hours + 1-hour break. Two days off per week (rotational schedule). Work mode: Office-based Location: Sheikh Zayed Performance evaluation: based on sales targets, call quality, and attendance. Competitive base salary + attractive commission structure. Professional development and career advancement opportunities. Supportive, energetic, and multicultural team environment. Social and medical insurance coverage. Learning & Development programs (L&D)

Responsibilities

The Digital Growth Specialist will plan, execute, and optimize digital marketing campaigns across various platforms while managing paid ads performance and budget allocation. This role also involves developing social media strategies and optimizing website performance for lead generation.