Are you passionate about digital marketing with a flair for account management & brilliant customer service? Does working with a growing organisation on multiple campaigns sound exciting? If you like being organised and taking the lead with client accounts, then this could be a great opportunity for you.
As part of our continued expansion, we are searching for a motivated individual to join our talented team as a Digital Marketing Account Manager. You will be the primary point of contact for our clients, responsible for managing and nurturing relationships to ensure their digital marketing needs are met. You will develop strategic marketing plans, oversee campaign performance/delivery and collaborate with internal teams to deliver top-notch service. Your role is crucial in driving client satisfaction and contributing to the overall growth of the agency.
The ideal candidate will be working very closely with both the Digital Marketing team and our fantastic clients, actively dealing with accounts and driving forward marketing plans to meet business objectives.
Alongside the Digital Marketing delivery team, you’ll be able to support the team in providing an outstanding service in order to retain and grow all customer accounts, advocating and working with your colleagues to produce the highest quality work, whilst ensuring excellent communications.

WHAT WE NEED FROM YOU:

• A marketing professional that loves to develop and nurture digital campaigns
• A positive individual who always strives to be better and deliver results
• Ability to thrive in a fast-paced agency environment
• A team player who is happy to take responsibility for set tasks, whilst collaborating with the wider team
• Excellent interpersonal and communication skills, with the ability to develop great rapport with our various team members and clients

KEY RESPONSIBILITIES

• Client Relationships - Building, maintaining and nurturing strong relationships with our clients, ensuring our partnership with them is strong and we’re adding maximum value. Communicating regularly campaign performance and aligning expectations.
• Campaign Management - Working with our team to ensure delivery of high-performing campaigns that meet our clients goals and objectives. Fly the flag for client campaigns with continuous analysis & monitoring of the campaign performance, suggesting improvements to both the internal team and clients.
• Strategic Planning & Execution - Oversee and help to create comprehensive digital marketing strategies tailored to each client’s needs via overseeing the implementation of various digital channels (SEO, CRO, PPC, Social Media, Email Marketing). Look after the overall strategy and alignment to client expectations and business goals.
• Project Management - Coordinate with the internal team (various channels) to ensure timely delivery of tasks & projects, monitoring overall progress. Ensure all deliverables meet quality standards, client expectations and allocated budgets.
• Business Development - Identify opportunities for upselling/cross-selling additional services to existing clients.

You don’t have to be an expert in everything listed below, however the below skills are key to being able to be successful in the role and we expect that any candidates to have a strong marketing understanding.:

• Overall marketing principles
• Multi-channel digital marketing strategy & planning
• Ability to audit prospective clients online presence and suggest how Echo can add value
• SEO & Search Engine Marketing
• Google Ads & Microsoft Ads (PPC)
• Conversion Rate Optimisation (CRO)
• Social Media Advertising (Paid Media)
• Google Analytics and Google Search Console
• Microsoft Clarity or similar user behaviour/heatmap tools
• Semrush, Screaming Frog or similar SEO tool