Department: Digital Experience
Job Title: Digital Marketing Associate
Reports To: Digital Experience Director
Job Type: Hourly part-time or Regular full-time. This position and the tenets and specific benefits presented within it are based on application for hourly part-time or full-time, exempt status.
Job Purpose: This position provides critical support and work product for digital marketing deliverables to 19 Ideas and our clients. The role involves strategy, development and implementation of digital marketing campaigns and ongoing evaluation, optimization and reporting for those campaigns. Under the supervision of the Digital Experience Director, the Digital Marketing Associate will ensure that digital marketing strategies, campaigns and reports are completed within established timeframes and meet the requirements and specifications defined in the scope of each project.

QUALIFICATIONS

• At least two (2) years’ experience in a digital marketing role. Preference will be given to candidates with advertising agency experience.
• Bachelor’s degree with a concentration in marketing or business is preferred.
• A proven track record in developing and executing successful organic and paid social media strategies as well as SEO/SEM, email, and display advertising campaigns. This includes analyzing and reporting with Google Analytics and other self-serve platforms and reporting tools.
• A strong understanding and demonstrated use of top social media platforms including Facebook, Instagram, LinkedIn, X (Twitter) and TikTok.
• Knowledge of inbound marketing and marketing automation techniques is preferred.
• Proficient with project management and hours-tracking systems.
• Preference will be given to candidates with certifications in Google Analytics, Google Ads, Hootsuite Social Media Marketing, HubSpot, and/or Meta Blueprint.
• Effective management of simultaneous projects that vary in size and scope while meeting deadlines and staying on budget. Candidates should demonstrate workflow efficiency and process management capabilities.
• Able to work in and positively contribute to a collaborative environment.
• Enthusiastic about innovation and creating new products.
• Great problem-solving abilities.
• Meticulous with a strong attention to detail.
• Reliable, dependable and takes pride in producing excellent, high-quality work.
• Flexible, stable under pressure, and adjusts well to change.
• Self-motivated and works well independently when needed.

PHYSICAL REQUIREMENTS/ WORKING CONDITIONS

• Physical requirements of the job are typical of an office environment.
• Working conditions of the job are typical of an office environment.
  Job Types: Full-time, Part-time
  Pay: $50,000.00 - $65,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Flexible schedule
• Health insurance
• Paid time off
• Vision insurance

Work Location: Hybrid remote in Buffalo, NY 1421

Please refer the Job description for details