Digital Marketing Coordinator at Colton RV & Marine

City of North Tonawanda, New York, United States -

Full Time

Start Date

Immediate

Expiry Date

18 Sep, 26

Salary

25.0

Posted On

20 Jun, 26

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Website Management, Inventory Management, SEO, AI Content Creation, Event Marketing, Google Analytics, Google My Business, Microsoft Office, Google Workspace, Written Communication, Verbal Communication, Problem Solving, Critical Thinking, Organization, Attention To Detail, Digital Marketing

Industry

Automotive

Description

Description Launch your marketing career with hands-on experience across every facet of modern digital marketing. Colton RV & Marine is looking for an ambitious early-career marketer who wants to learn every aspect of modern marketing. The Digital Marketing Coordinator will play a key role in managing website content and inventory listings, supporting SEO and AI-driven content creation, assisting with events and RV shows, and helping execute marketing operations across multiple locations. This role is ideal for someone with a marketing or communications degree, strong writing skills, a natural comfort with technology, and a desire to grow their career in a fast-paced environment. Key Responsibilities Include: Website & Inventory Management Review new inventory listings and verify information before publishing to the website Upload, organize, and maintain web content Monitor website accuracy and support a positive user experience Content Marketing: Utilize technology and AI to create blog content with assistance for internal team members Support ongoing SEO initiatives and website optimization across all websites Event Marketing: Assist with marketing initiatives at shows and dealership events. Support event setup, signage, promotional materials, and logistics, and engage with customers during events Marketing Operations: Run daily store reports, cards, and broadcast to all of our locations to improve corporate communication Assist in online profiles like Google My Business View and analyze Google Analytics reports Requirements Education and Experience Qualifications: Bachelor's or Associate's Degree in Marketing, Communications, Business, or related field is a plus. 0-3 years of marketing, communication, or digital marketing Willingness to travel for events, shows, and dealership activities Ability to manage multiple projects and deadlines in a fast-paced environment Valid Driver's License Knowledge, Skills, and Abilities: Strong written and verbal communication skills Proficiency with Microsoft Office and Google Workspace applications Familiarity with AI tools such as ChatGPT or other content-generation platforms Experience creating or managing a website, blog, social media account, or personal digital project preferred Strong attention to detail and organizational skills Ability to work independently and collaboratively within a team environment Strong problem-solving and critical thinking skills Customer-focused mindset with a positive and professional attitude Benefits: Competitive salary (commensurate with experience) Health, dental, and vision insurance 401(k) with company match Paid time off and holidays Employee discounts on RVs, boats, parts, and services Opportunities for advancement within a driven, growing company

Responsibilities

Manage website content and inventory listings while utilizing AI tools for SEO-driven content creation. Support marketing operations and logistics for dealership events and RV shows across multiple locations.