digital marketing coordinator

at  Glenworth Valley Outdoor Adventures

WILDERNESS ADVENTURE EXPERIENCES | CAMPING & ACCOMMODATION | AGISTMENT | EVENTS

69 Cooks Rd, Glenworth Valley NSW 2250 p: 02 4375 1222 e: adventures@glenworth.com.au www.glenworth.com.au
Thank you for enquiring about our Permanent Full Time Digital Marketing Coordinator role at Glenworth Valley Wilderness Adventures
(GVWA), Australia’s largest horse riding and wilderness adventure centre.

WHO WE ARE LOOKING FOR

The ideal candidate is proactive, curious, and ready to dive into a variety of marketing activities. They should be eager to learn and
embrace opportunities to enhance their skills in social media management, content creation, SEO, and website maintenance. We
welcome applicants who are eager to immerse themselves in a dynamic role that blends creativity with digital marketing skills.
All applicants must be non smoking and will be assessed using the answers provided in the GV application form and against the list of
key result areas in the position description.

POSITION DESCRIPTION

Title: Digital Marketing Coordinator
Reports to: Sales and Marketing Director
Direct reports: N/A
Hours: Permanent Full time hours of employment generally 8:30am-5pm Monday to Friday worked via a mix of
office days and work from home days
Grade: Grade 4- Amusement, Event and Recreation Award
Breaks: Lunch 30 minutes
Last Updated: October 2024

POSITION QUALITIES, SKILLS AND GENERAL REQUIREMENTS

Key Behaviours • Time Management – Manages a variety of priorities and responsibilities in a timely efficient

manner.

• Initiative – Actively seeks opportunities to make a contribution rather than passively

accepting situations.

• Interpersonal skills – Establishes productive, cooperative relationships.
• Communication Skills – Maintaining professionalism, tact and diplomacy when working

within a high paced environment. Expresses thoughts clearly both verbally and in writing.

Listens and understands others.

• Analytical Ability – Is able to review and analyse a wide variety of information and

recommends an evaluated course of action.

• Initiative – Actively seeks opportunities to add value to the business and make a contribution

rather than passively accepting situations.

• Operational Skills - To ensure that we provide the best of what the Valley offers to all our

clients

ESSENTIAL QUALITIES AND SKILLS

• Strong creative and organizational skills, with the ability to handle multiple projects.
• Proficiency in social media management; knowledge of SEO and SEM is a plus.
• Familiarity with Photoshop, video editing, WordPress, and Elementor (preferred).
• Analytical mindset with the ability to interpret data and adjust strategies accordingly.
• Excellent communication and relationship-building skills, particularly with senior

management, internal stakeholders and external collaborators.

• Keen focus on problem-solving and continuous improvement, with a willingness to research

and find answers or fulfill knowledge gaps.

• Passion for delivering high-quality results quickly

Desirable qualities and skills • Knowledge or experience in the tourism, recreation, or hospitality industries

General Requirements • Own transport

• Work as directed
• Glenworth Valley is a non-smoking work environment
• Working With Children Check

PURPOSE OF THE ROLE

This role focuses on enhancing Glenworth Valley’s online presence through organic social media management, content creation, and
digital insights, whilst supporting SEO, SEM and eDM activities. The Marketing Coordinator will be instrumental in creating engaging
content, maintaining our online voice, increasing awareness and website visitation, and providing insights to drive customer
engagement.

requires thereby acting as a role model for other team members

• Perform all work with a high attention to detail and an absolute focus on appropriate safet