Digital Marketing Executive

at  Genetic Callnet Consultancy Pvt Ltd

Hiring for Marketing Manager
Experience: 3 to 5 years
Salary Range: AED 12K–20K
Gender: Female/Male
Additional Details: Experience in Digital Marketing, Pop-Ups, and E-commerce is essential.
Location - D3
Company Si fashion

KNOWLEDGE

List educational requirements to qualify for this position, including: Specific Degrees, Technical Training, Post-High School Course Work, Field of Study, etc.
· Bachelor’s degree in marketing, business, or related field
· Master’s degree a plus
Are any licenses or certifications required to qualify for the position? If so, please list.
Please list any other key attributes such as knowledge, skills, or abilities crucial to fulfilling the position’s duties.
· Excellent written and verbal communication skills
· Proven experience developing marketing plans and campaigns
· Strong project management, multitasking, and decision-making skills
· Metrics-driven marketing mind with eye for creativity
· Experience with marketing automation and CRM tools, like Hubspot
· Experience with Influencer marketing.
· Proficiency with online marketing and social media strategy
· Established press and media contacts
Job Types: Full-time, Permanent
Pay: From AED15,000.00 per mont

· Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments
· Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration with brands
· Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies
· Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics
· Partner with email, performance marketing and web teams to design, test and evolve lead nurturing tactics.
· Developing B2B and B2C marketing strategies and executing them.
· Should be able to manage, execute and monitor diverse marketing strategies for Fashion and Tech company under the Group.
· Working in partnership with the creative team, develop creative briefs and guide creative direction to meet objectives for all advertising and public- facing communications, including print, digital, and video assets.
· Conceptualize and execute on multi-channel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels
· Manage content and updates for customer and internal touch points, establishing budget guidelines, participating in events, documenting business processes, and providing additional sales support
· Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads
· Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly
· Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets
· Generate Revenue streams by managing brand partners to contribute to marketing activations and influencer marketing
· Manage and create content for social media platforms for B2B and B2C channels. Drive productivity through influencer marketing campaign.