We are a fast-growing fashion e-commerce company owns multiple brands seeking an experienced Digital Marketing Manager to lead our online growth. The ideal candidate will have proven marketing experience with measurable results and the ability to plan, budget, and execute campaigns that build brand awareness and drive sales.

REQUIREMENTS

• Minimum 3 years of digital marketing experience, preferably in fashion or e-commerce.
• Proven track record of delivering measurable results (please include examples).
• Strong skills in social media marketing, content creation, and paid advertising.
• Proficiency in Shopify, Meta Ads, Google Ads, Google Analytics, and email marketing tools.
• Experience using AI tools for marketing and content creation.
• Knowledge of influencer marketing, trend research, and community engagement.
• Excellent analytical skills and creative thinking.

• Develop and implement a comprehensive digital marketing strategy to drive traffic, engagement, and conversions.
• Set clear marketing targets and KPIs, with a focus on measurable ROI.
• Plan and manage budgets across multiple platforms: Instagram, Facebook, TikTok, Pinterest
• Oversee social media content creation, influencer collaborations, and campaign execution.
• Manage paid advertising on Meta Ads, Google Ads, and platform-specific ad managers.
• Implement and optimize email marketing campaigns.
• Research and apply Reddit marketing strategies to reach targeted fashion communities.
• Utilize AI marketing tools for content generation, ad optimization, and trend analysis.
• Work within the Shopify platform to update products, create landing pages, and integrate marketing tools.
• Monitor analytics, prepare performance reports, and adjust strategies for maximum impact.