Digital Marketing Insights Analyst at Telstra Health 1800RESPECT

Sydney, New South Wales, Australia -

Full Time

Start Date

Immediate

Expiry Date

21 Jul, 26

Salary

0.0

Posted On

22 Apr, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Digital marketing, Campaign operations, Marketing automation, Salesforce Marketing Cloud, Data segmentation, Data hygiene, Google Analytics, GA4, SEO, WordPress, Content management, UX, CRO, Power BI, SQL, HTML

Industry

IT Services and IT Consulting

Description

Transform Digital Healthcare with Telstra Health At Telstra Health, we’re shaping the future of healthcare with connected solutions that make care safer, faster, and more seamless. From hospitals and clinics to aged care and community programs, our technology empowers teams to deliver better care—wherever it’s needed. Trusted across programs like 1800Respect, the Leaving Violence Program, and the National Cancer Screening Registry, we connect care in ways that truly make a difference. About the role Are you an early to mid career digital marketer who is tech savy, understands B2B marketing and sales funnels?. Do you have the ability to connect marketing activity to pipeline and revenue outcomes, have a commerical mindset and are focused on impact, not just metrics? Join us as a Digital Marketing & Insights Analyst in our Sales, Marketing & Communications team, where you’ll be at the heart of our digital uplift agenda, using data and marketing technology to run smart, engaging campaigns that deepen customer connections and help bring new digital health solutions to market. What you'll be doing * Building and executing digital campaigns across email, automation journeys, paid media, social, display, website and other digital channels, including A/B and multivariate testing to continually improve performance. * Creating audience segments, managing data hygiene, UTM tracking and reporting, and providing clear, actionable insights on campaign effectiveness, funnel progression and ROI. * Setting up, scheduling and monitoring automated, multi step journeys in Salesforce Marketing Cloud Account Engagement, and supporting lead distribution and follow up SLAs. * Owning day to day website and CMS updates (WordPress), scanning for outdated content, broken links and optimisation opportunities, and supporting SEO fundamentals and GA4 reporting. * Acting as a “go to” for our marketers on how best to use our digital platforms (e.g. Salesforce, Google Analytics, Google Ads) and helping consolidate and optimise our martech stack. About you * 4+ years’ experience in digital marketing, campaign operations or marketing automation, with hands on experience executing email campaigns and automated journeys in Salesforce Marketing Cloud (or a comparable platform). * Strong skills in data segmentation, data hygiene, reporting and optimisation, including UTM tracking, Google Analytics/GA4 and basic SEO fundamentals. * Comfortable rolling up your sleeves in WordPress or similar CMS platforms, with experience managing content updates and supporting UX and CRO improvements. * Analytical, collaborative and curious mindset, confident working with data (e.g. VLOOKUPs, dashboards, segmentation), and ideally exposure to tools such as Power BI, SQL, HTML/AMPscript, or workflow tools like Jira and collaboration tools like Figma. * You’re ambitious and focused on growth, and you thrive in a fast‑paced, highly collaborative team where there’s plenty of open discussion and strong camaraderie About Us Flexibility isn’t a perk - it’s how we work! Love solving meaningful problems in an innovative, evolving environment? You’ll fit right in! At Telstra Health, your work is impactful, your growth is supported, and your ideas are heard. By joining our team of health and tech experts - you’ll learn, grow, and make a real-world difference. Perks & Benefits * Free Telstra mobile & plan (eligible employees only) * 25% off Telstra products & services * 16 weeks paid gender equal parental leave + extra leave options * Career breaks, study support & ongoing learning programs * Free 24/7 professional support for you & your family * Employee rewards program: discounts on shopping, gyms, movies, health insurance & more We're committed to inclusion. Aboriginal and Torres Strait Islander people, individuals from all backgrounds, and those living with or caring for someone with a disability are encouraged to apply. Even if you don't tick every box, we want to hear from you. We're a Circle Back Initiative Employer — you'll get a response for every application. Apply today to join a team that's making a real difference in healthcare and help build our digital marketing centre of excellence. Learn more about how Telstra Health is improving lives through digitally enabled care here [https://www.telstrahealth.com/].

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Responsibilities

You will build and execute multi-channel digital campaigns while managing marketing automation journeys and website content updates. Additionally, you will provide actionable insights on campaign effectiveness and funnel progression to optimize marketing performance.