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Digital Marketing Lead at Tawzef for Recruitment & HR Consultancy
Cairo, Cairo, Egypt -
Full Time

Start Date

Immediate

Expiry Date

16 Mar, 26

Salary

0.0

Posted On

16 Dec, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Digital Marketing, SEO, SEM, Social Media, Email Marketing, Display Advertising, Content Marketing, Team Leadership, Campaign Management, Data Analysis, E-commerce Marketing, Communication, Project Management, Google Ads, Facebook Ads, Analytics Platforms

Industry

Human Resources Services

Description
Develop and execute comprehensive digital marketing strategies across multiple channels (SEO, SEM, social media, email, display, and content marketing). Lead and mentor a team of digital marketing specialists, ensuring alignment with business objectives and KPIs. Manage and optimize paid advertising campaigns to maximize ROI. Oversee website performance, user experience, and conversion optimization strategies. Analyze campaign performance data and prepare actionable insights for continuous improvement. Collaborate with cross-functional teams (sales, product, and design) to ensure cohesive brand messaging and customer engagement. Stay updated on emerging digital trends, tools, and best practices to maintain competitive advantage. Requirements 5–7 years of experience in digital marketing, with at least 2 years in a leadership role. Experience in marketing or advertising agencies is a must Proven expertise in digital marketing channels and tools (Google Ads, Facebook Ads, SEO tools, analytics platforms). Strong understanding of e-commerce marketing strategies (preferred). Excellent analytical skills and proficiency in data-driven decision-making. Strong communication, leadership, and project management abilities. Bachelor’s degree in Marketing, Business, or related field (Master’s degree is a plus).
Responsibilities
Develop and execute comprehensive digital marketing strategies across multiple channels while leading and mentoring a team of specialists. Manage paid advertising campaigns and analyze performance data for continuous improvement.