Digital Marketing Manager at Accor

Special capital Region of Jakarta, Java, Indonesia -

Full Time

Start Date

Immediate

Expiry Date

15 Jun, 26

Salary

0.0

Posted On

17 Mar, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Digital Strategy, Campaign Management, Performance Marketing, Social Media, Content Creation, Online Reputation Management, SEO, Google Analytics, Google Ads, Meta Ads, CRM Systems, Project Management, Hospitality Marketing, F&B Marketing, Storytelling, Data-Driven Marketing

Industry

Hospitality

Description

Company Description Situated in Senayan Square at the South end of Jakarta's Central Business District, Fairmont Jakarta features 380 spacious guestrooms and 108 Fairmont branded Sky Suites. Additional features and amenities to the urban hotel include a number of lounges and several restaurants featuring a variety of culinary offerings. For corporate events and local galas, the hotel features 3,500 square meters of function space, including a 1,200 square-meter Grand Ballroom. Job Description We are seeking a strategic and creative Digital Marketing Manager to lead the digital marketing strategy for Fairmont Jakarta featuring seven distinctive restaurants and bars alongside world-class accommodation and guest experiences. This role will oversee the hotel’s digital ecosystem, including brand campaigns, performance marketing, social media, and online reputation management. The Digital Marketing Manager will play a critical role in driving direct room bookings, restaurant and bar reservations, and brand visibility across digital platforms while maintaining a premium brand image. The ideal candidate combines data-driven marketing expertise with strong storytelling ability and understands the unique dynamics of luxury hospitality and lifestyle dining. Key Responsibilities Digital Strategy & Campaign Management Develop and execute a comprehensive digital marketing strategy that promotes both hotel rooms and F&B outlets, with a strong focus on revenue growth. Plan and manage integrated digital campaigns across paid media, social media, email, and partnerships to increase reservations and footfall. Identify digital opportunities to position the hotel’ and its restaurants and bars as top dining destinations in Jakarta. F&B Marketing & Promotion Lead digital campaigns promoting the hotel food & beverage offerings. Drive restaurant reservations through online booking platforms, website conversion optimization, and social media engagement. Social Media & Content Develop a strong social media presence focused on lifestyle and dining experiences. Oversee the creation of high-quality content including photography, video, and short-form content tailored for relevant platforms. Performance Marketing & Analytics Manage paid advertising campaigns (Google Ads, Meta Ads, social media ads) targeting both hotel guests and local dining audiences. Optimize digital funnels to drive bookings and guest engagement. Track campaign performance using analytics tools and generate actionable insights to improve ROI. Website & Online Presence Ensure the hotel website and restaurant pages are optimized for search engines, user experience, and reservation conversion. Manage restaurant listings across Google, dining platforms, and lifestyle directories. Qualifications Bachelor’s degree in Marketing, Communications, Hospitality Management, or related field. Minimum 5 years of digital marketing experience, ideally in luxury hospitality, restaurants, lifestyle brands, or premium consumer brands. Strong experience in F&B marketing, restaurant promotion, or lifestyle marketing is highly preferred. Proven ability to drive online engagement into physical venue visits or reservations. Proficiency with digital marketing tools including Google Analytics, Google Ads, Meta Business Suite, CMS platforms, and CRM systems. Strong creative eye for food, beverage, and lifestyle content. Excellent project management and collaboration skills. Fluent in English; Bahasa Indonesia proficiency is preferred. Experience marketing high-end restaurants, bars, or nightlife venues. Existing network with food influencers, media, and lifestyle communities in Jakarta. Familiarity with restaurant reservation platforms and dining discovery apps. Additional Information Our commitment to Diversity & Inclusion We are an inclusive company and our ambition is to attract, recruit and promote diverse talent. "Why work for Accor?" We are far more than a worldwide leader. We welcome you as you are and you can find a job and brand that matches your personality. We support you to grow and learn every day, making sure that work brings purpose to your life, so that during your journey with us, you can continue to explore Accor’s limitless possibilities. By joining Accor, every chapter of your story is yours to write and together we can imagine tomorrow's hospitality. Discover the life that awaits you at Accor, visit https://careers.accor.com/ Do what you love, care for the world, dare to challenge the status quo! #BELIMITLESS" Job-Category: Sales & Marketing Job Type: Permanent Job Schedule: Full-Time

How To Apply:

Incase you would like to apply to this job directly from the source, please click here

Responsibilities

The manager will develop and execute a comprehensive digital marketing strategy for hotel rooms and F&B outlets, focusing on revenue growth through integrated digital campaigns across paid media, social media, and email. Key duties include leading F&B digital promotions, managing paid advertising, optimizing digital funnels for bookings, and ensuring strong website and online presence management.