WHO WE ARE:

AMOpportunities is the pioneer of CTaaS, Clinical-Training-as-a-Service, and the preferred clinical training provider for healthcare trainees worldwide. Our platform provides a comprehensive solution to clinical training capacity and access issues. Through our software and services, hospitals can earn revenue and attract new talent without expending additional resources. Educational institutions can benefit from our software and services too with guaranteed U.S. training which meets their unique curriculum requirements and allows for expanded student enrollment.
The creation of this unique software and our services is inspired by the growing global shortages of healthcare professionals. We’re changing the future by providing a learning model that empowers healthcare trainees to learn and work anywhere. Over 3,200 medical trainees have benefited from our 250+ clinical experiences. We’re breaking down traditional borders and building the future of healthcare education.

SKILLS:

• Strong project management skills, with previous experience implementing and executing complex marketing initiatives
• Strategic and analytical thinker with the ability to translate market insights and data into actionable marketing plans
• Proficient in digital marketing tools and platforms, including HubSpot, Trello, Webflow, Canva, Ad Platforms, and more
• Proficient in Microsoft Office; including Word, Excel, and Outlook
• Excellent communication and collaboration skills, with a focus on cross-functional teamwork
• Flexibility and adaptability to manage multiple ongoing and future projects in a fast-paced startup environment

Education/Experience:

• Bachelor’s degree in marketing, communications, or a related field
• 5+ years of experience in marketing with a track record of successful B2B and B2C campaigns
• Healthcare or higher education industry experience is a plus
• Experience working in a fast-paced startup culture
• HubSpot knowledge is highly preferred

ESSENTIAL FUNCTIONS:

• Team Collaboration & Development:
• Collaborate with marketing team members for content creation, social media, and email marketing roles.
• Collaborate with other departments to ensure business objectives are being met
• Utilize project management processes and tools, ensuring timely progress of marketing projects through biweekly sprints and regular stakeholder meetings.
• Strategic Marketing Planning:
• Develop and execute digital marketing strategies for B2B (primary focus) and B2C.
• Lead integrated marketing campaigns across various digital channels, including email, social media, and webinars.
• Campaign & CRM Management:
• Drive annual campaigns, content collection, and collateral creation based on performance results.
• Provide creative solutions for CRM issues, collaborating with stakeholders to develop new ideas and projects.
• Event & Conference Planning:
• Support the planning and marketing of B2B conferences, ensuring all logistical and promotional aspects are handled effectively.
• Data Analysis & Reporting:
• Analyze customer research, market conditions, and data to refine strategies.
• Submit weekly reports on campaign performance and include actionable recommendations for optimizations.
• Additional Responsibilities:
• Manage digital advertising on platforms such as LinkedIn, Meta, and Google Ads, with a focus on campaign creation, audience targeting, and performance optimization.
• Coordinate the promotion and organization of B2C webinars, involving collaboration with internal and external stakeholders.
• Other duties as assigned