Digital Marketing Manager, APAC at SENDBIRD INC

Seoul, , South Korea -

Full Time

Start Date

Immediate

Expiry Date

07 Aug, 26

Salary

0.0

Posted On

09 May, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Paid Media, Email Marketing, Webinar Management, B2B Marketing, Demand Generation, Localization QA, AI Tool Proficiency, Project Management, Korean Language, English Language, Pipeline Management, Agency Management, Campaign Optimization, Lead Routing, Attribution Reporting, Content Drafting

Industry

Software Development

Description

The Company Delight.ai is on a mission to build the AI workforce of tomorrow. For over a decade, we built the infrastructure behind conversations—chat, voice, video, messaging APIs—and became the #1 CPaaS platform for in-app communications. 4,000+ brands trust us. 7 billion messages flow through our platform every month. 300 million monthly active users. In December 2024, we made the full strategic pivot to AI-first customer experience. By February 2025, we’d launched our AI agent for enterprise CX—built on a decade of conversation data, now with intelligence on top. And in November 2025, we rebranded to Delight.ai. Why Digital Marketing Manager, APAC? APAC represents 33% of our qualified pipeline target for FY27. We’re building out demand generation across Korea and the broader region, and we need someone who can own it end-to-end: paid media, email, webinars, and the localization quality that makes everything land correctly in-market. We’re looking for a marketer who knows the Korean B2B landscape, moves with urgency, and uses AI tools to punch above their weight—not because it’s trendy, but because it’s how you keep pace with what this role demands. The Role You’ll own digital demand generation for Korea, working closely with the APAC Field Marketing Lead to execute paid media campaigns, email programs, and webinars—while also serving as the quality gate on localized marketing assets. This role is for marketers who think in pipelines, not just programs, and want their impact measured in revenue, not impressions. You might be this person if: You think in funnels — awareness, consideration, conversion — and you naturally ask “what does this do for pipeline?” before anyone else does You’ve run a paid media campaign that didn’t just hit delivery targets but actually moved qualified leads through the funnel You use AI tools in your daily workflow—for content drafting, campaign analysis, reporting—and you’ve figured out how to get more done without sacrificing quality You’ve owned a webinar end-to-end—from promotion to follow-up—and the pipeline it generated was something you could actually point to You need to have: 5–7 years of experience in B2B marketing, digital marketing, or a related field Hands-on experience running paid media campaigns on LinkedIn, Google, or similar platforms Practical experience with email marketing platforms such as Marketo, HubSpot, Pardot, or equivalent Strong project management skills with the ability to manage multiple programs simultaneously without dropping balls Excellent written and verbal communication skills in both Korean and English Working proficiency with AI tools—ChatGPT, Claude, Gemini, or similar—applied to real marketing tasks: content drafting, data summarization, workflow automation, or campaign analysis What you’ll actually do: Own local paid media strategy and execution in Korea—recruiting and managing the local agency, planning campaigns across paid social, display, and syndication, and optimizing spend against pipeline outcomes Run regional email marketing programs aligned with global strategy: build and deploy eDMs and newsletters with local nuance, use AI tools to accelerate content production, and track engagement to continuously improve Plan and execute webinars for the Korean market from end to end—promotion, registration, delivery, and follow-up—using AI-assisted workflows to automate the repeatable parts Serve as the final QA layer on marketing assets translated by the localization team, ensuring accuracy, cultural relevance, and brand consistency before anything goes live Partner with Marketing Ops and Revenue Operations to ensure proper campaign setup, lead routing, attribution, and reporting across digital and field programs Use AI to automate recurring reporting tasks, surface insights from campaign data, and free up time for higher-leverage work Provide ad hoc support to the APAC Field Marketing Lead for regional events and programs as needed Added Value: Experience working with or managing external agencies in the Korean market Why Delight.ai? We’re not iterating on an existing go-to-market motion. We’re building a new category—AI that genuinely delights customers—on top of infrastructure that’s already at enterprise scale. APAC is a critical part of that story, and this role puts you at the center of it: real programs, real pipeline, real impact. If you want to own a region, help define what AI-powered B2B marketing looks like, and do it from Korea, this is the place. Our KR benefits include (but are not limited to) Silicon Valley's equity program (1-year cliff) Hybrid work policy, flexible work hours Be Your Best Self: 3.9 million won (prorated by start date) for expenses ranging from professional development classes and training, to personality assessments, to gym memberships, to books, to fitness classes, to mental health services, to massages Learn a Language benefit - up to 3.6 million won per year towards language lessons Weekly team lunch cost Monthly team-building cost Partial support for commuting costs Free parking at the Seolleung office Group insurance support that covers employees, spouses, and children Medical checkup support, including MRI and genetic testing - for the employee and one family member Seven additional paid holidays in addition to annual leave (Boost leave, Birthday leave, etc.) Support for the latest work devices, such as MacBook Pro (special support options for each job position) Unlimited snack bar filled with snacks, beverages, and instant noodles every day 12-week paid parental leave support (available for both mothers and fathers) Other support programs for congratulations and condolences Flexible Work Policy We offer a flexible work schedule at Sendbird. We also value collaboration and relationship building. With those values in mind, we require all employees to gather with their team in the office three days per week as a minimum. Some of our roles require a more frequent in-office schedule. Please work with your manager to understand the office time requirements for your position. What diversity and inclusion mean to us There is no such thing as a perfect candidate and the best employees come from a wide range of backgrounds, experiences, and skill sets. Sendbird is a place where everyone can learn and grow. We respect, promote, and encourage diversity for equal employment opportunities and encourage you to apply if this role excites you. About Sendbird Combining omnichannel AI and battle-tested, award-winning communication APIs, Sendbird enables businesses to build AI agents and meaningful customer connections at scale. Trusted by 4,000+ leading apps—including DoorDash, Match Group, Noom, and Yahoo Sports—Sendbird powers over 7 billion conversations every month, offering exceptional reliability, security, and compliance that meet enterprise-level demands. Headquartered in California, Sendbird is backed by ICONIQ, SoftBank, Tiger Global, Y Combinator, and other reputable investors.

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Responsibilities

Own digital demand generation for the Korean market, focusing on paid media, email programs, and webinars to drive pipeline and revenue. Act as the final quality assurance layer for localized marketing assets to ensure cultural relevance and brand consistency.