Digital Marketing Manager at Charisma Media

Lake Mary, Florida, United States -

Full Time

Start Date

Immediate

Expiry Date

29 Jan, 26

Salary

70000.0

Posted On

31 Oct, 25

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Digital Marketing, Campaign Strategy, Paid Advertising, Email Marketing, Content Marketing, Analytics, SEO, Copywriting, Ecommerce, Google Ads, Meta Business Manager, Shopify, WordPress, CRM Platforms, Marketing Automation, Audience Targeting, Lead Generation

Industry

Book and Periodical Publishing

Description

Job Description About Us Charisma Media is a thriving and profitable multimedia company with a global mission: to inspire people to experience the power of the Holy Spirit and change their world. Every product we create and every project we launch is aimed at transforming lives and bringing eternal impact. We’re looking for passionate, mission-minded professionals who share our *beliefs and values to join our team. If you’re seeking more than just a job, and want to make a difference while working in a supportive, faith-driven environment, we encourage you to apply. *Our Core Beliefs & Values We will honor God in all we do, embracing the Bible as our standard. We will be a unifying agent among denominations, racial, ethnic and cultural groups within the body of Christ. We will provide leadership by example on standards of integrity in business relationships and activities. We will be a healthy business that will grow and is profitable We will provide our people an opportunity for professional and personal growth, expecting them to be loyal to the Company and diligent in their jobs. We will go the second mile and demonstrate a can-do attitude in our relationships with customers, authors, suppliers and one another. When you join our team, you’re not just stepping into a job, you’re stepping into a calling. We foster a workplace culture that’s professional yet comfortable, where collaboration and purpose drive everything we do. POSITION SUMMARY: The Digital Marketing Manager will lead the strategy, execution, and optimization of digital campaigns to promote Charisma Media’s books, authors and brand across digital channels and combines technical marketing expertise with a passion for ministry and publishing. This role is hands-on and strategic and supports the growth of our ecommerce sales, author reach, and digital engagement. Please note that this position requires on-site work at our Lake Mary, Florida office, so we are only seeking candidates who are local or able to work in-person full-time. KEY RESPONSIBILITIES Campaign Strategy & Execution Develop and execute full-funnel digital marketing campaigns to support book launches and evergreen promotions Manage paid advertising across Meta, Google, Amazon, YouTube, and TikTok platforms Create and monitor campaign calendars in alignment with release schedules and seasonal priorities Collaborate with authors and internal stakeholders to build compelling campaigns that reflect both audience insight and spiritual impact Email & Content Marketing Oversee email marketing strategy including automation, segmentation, and list growth Write or manage production of email copy, landing page content, and social media assets Coordinate the creation of digital assets with the creative team to maintain brand consistency Analytics & Optimization Track and report on KPIs such as CTR, conversion rate, ROAS, and CAC Use tools like Google Analytics and Meta Pixel, to optimize campaign performance Conduct A/B tests to improve audience targeting, copy effectiveness, and creative assets Author & Influencer Support Work with authors and ministry partners to maximize exposure and impact for new releases Provide toolkits, content, and consultation to empower author marketing efforts Website & Ecommerce Integration Coordinate updates to product pages and campaign landing pages in Shopify or retail partners. Monitor SEO performance, recommend improvements, and ensure strong UX for book buyers Qualifications 3–5+ years of experience in digital marketing, ideally in publishing, ecommerce, or ministry-related organizations Demonstrated proficiency with Google Ads, Meta Business Manager, Mailchimp/Klaviyo, Shopify/WordPress Strong copywriting and content planning skills for Christian audiences Data-driven mindset with ability to interpret marketing analytics and performance reports Strong organizational skills, attention to detail, and ability to manage multiple campaigns simultaneously Personal alignment with Charisma Media’s faith-based mission and values Familiarity with Christian audiences, influencers, and ministries Prior experience managing book or product launches Knowledge of CRM platforms and marketing automation systems Understanding of online sales funnels and lead generation strategies LANGUAGE & COMMUNICATION SKILLS Excellent written and verbal communication skills in English Additional Information ADDITIONAL INFORMATION Location: On-site at our Corporate Office, located at 1150 Greenwood Blvd, Suite 1000, Lake Mary, FL. Schedule: Monday – Friday | 8:30 AM – 5:30 PM Compensation: $65,000-$70,000/year. Benefits: Paid vacation and sick time 8 paid holidays annually Company-paid life insurance Health and dental insurance for employees and dependents (available after 60 days) 401(k) with employer matching (after one year) Annual Christmas bonus Perks: Be part of a friendly, mission-focused team Enjoy business casual dress Monday–Thursday, and casual Fridays Positive, respectful office culture with shared spiritual purpose Learn more about our additional benefits on our website’s career page Work Environment Our office is a welcoming, fast-paced environment with a strong sense of purpose and collaboration. Noise levels are generally low to moderate, and we prioritize mutual respect and encouragement across all departments. Reasonable accommodations will be made for individuals with disabilities. Physical Requirements Ability to sit for extended periods Must be able to lift and carry up to 50 lbs of office materials What to Expect in the Hiring Process If your resume is selected, our Staffing Coordinator will contact you via email with a Candidate Questionnaire. A brief phone interview will follow. Selected candidates will be invited on-site for an interview with the hiring manager and our HR team. Some positions may require skills testing. If selected, you’ll receive a formal offer and onboarding information from our Staffing Coordinator. We’re excited to learn more about you and how your unique gifts could help us further our mission. All candidate information will be handled confidentially in accordance with EEO guidelines.

Responsibilities

The Digital Marketing Manager will lead the strategy, execution, and optimization of digital campaigns to promote Charisma Media’s books, authors, and brand. This role combines technical marketing expertise with a passion for ministry and publishing to support the growth of ecommerce sales and digital engagement.