Digital Marketing Manager - No7

at  Boots

SUMMARY

Job Reference: 248011BR
Job Reference: 2 4 8 0 1 1 B R
Nottingham Support Office
Secondment
22.5 Hours

ABOUT THE ROLE

We are looking to recruit a dynamic and highly motivated Digital Marketing Manager to join our Global Digital Acceleration function at No7 Beauty Company. The role will be based in our Nottingham office. This is an exciting opportunity to join our expanding team as we evolve and embed digital marketing best practice across the business. The role will be responsible for driving our owned digital marketing channels.

Reporting into the Global Head of Digital Marketing, you will be responsible for leading our website campaign activation for the No7beauty.co.uk e-commerce website, whilst ensuring consistency across all digital channels. You will own the strategic development and delivery of our always-on email and content plans as well as for key campaigns, launches and seasonal moments, to drive quality (converting) traffic to website.

• Lead as the single point of contact the planning and implementation of owned digital marketing strategies for our E-Commerce sites, with a focus on content and email marketing
• Develop an owned digital marketing strategy alongside Brand Manager and E-Commerce Manager that successfully balances brand building and commercial objectives
• Act as single point of contact for campaign planning and execution on our E-Commerce websites, developing key campaign ideas and messaging, including liaising with in-house Design team on creative execution, as well
• Ensure consistency and alignment of all digital materials for executional excellence across our website & owned channels that adheres with brand visual identity and successfully communicates our premium beauty positioning, including leading on design briefs and consulting on merchandising
• Define & support the execution of email campaigns that align with our overall marketing strategy, optimizing our existing email workflows for key metrics, and collaborating with cross-functional teams, including our CRM Manager, to drive business growth.
• Develop a robust content strategy in line with our brand values that results in the production of diverse, compelling & informative content on our websites and beyond. Collaborate with the brand team to align content strategy with broader marketing goals. Conduct content reviews and competitor analysis to fuel the strategy