Pinnacle International is currently looking for an experienced Digital Marketing Manager to join our hospitality division. Pinnacle owns and operates several hotels and restaurants throughout the greater Vancouver and Whistler area.
This role involves developing, implementing, and managing marketing campaigns that promote our hotels and restaurants. The ideal candidate will have a strong understanding of current marketing tools and strategies, as well as experience in optimizing online presence to drive traffic and results.

Duties

• Work alongside our marketing team to manage and optimize campaigns across various digital platforms including Google Ads, social media, email marketing, and e-commerce sites.
• Analyze performance metrics using analytics tools to assess campaign effectiveness and make data-driven decisions.
• Collaborate with senior managers to create engaging digital assets.
• Oversee the maintenance of hotel and restaurant websites using tool such as WordPress and Squarespace, ensuring content is up-to-date and SEO optimized.
• Assist with designing visually appealing graphics for digital campaigns and ads.

Requirements

• Proficiency in analytics tools to measure campaign performance (e.g., Google Analytics).
• Strong understanding of advertising platforms including Google Ads, Facebook, LinkedIn and other key channels.
• Strong knowledge of digital marketing techniques across various channels.
• Experience in graphic design software such as adobe creative suite an asset.
• This is a local full time role with no work from home opportunities.

Please submit your resume and qualifications/certifications. We look forward to hearing from you!
Job Types: Full-time, Permanent
Pay: From $70,000.00 per year

Benefits:

• Dental care
• Extended health care
• Paid time off

Work Location: In perso

• Work alongside our marketing team to manage and optimize campaigns across various digital platforms including Google Ads, social media, email marketing, and e-commerce sites.
• Analyze performance metrics using analytics tools to assess campaign effectiveness and make data-driven decisions.
• Collaborate with senior managers to create engaging digital assets.
• Oversee the maintenance of hotel and restaurant websites using tool such as WordPress and Squarespace, ensuring content is up-to-date and SEO optimized.
• Assist with designing visually appealing graphics for digital campaigns and ads