DIGITAL MARKETING MANAGER

All applications must be submitted through Verto Education’s Careers page at: https://vertoeducation.org/careers/
Verto is on a mission to provide the best possible start to college for traditional students. We begin by making travel and experiential education a core part of every student’s first year. Our participants start college overseas in one of five Verto locations and take fully accredited in-person classes from our Academic Provider, the University of New Haven. After completing 1-3 semesters with Verto, participants seamlessly transfer to one of 40+ partner universities in the United States. Along the way, participants become more mature, empathetic global citizens who have a greater sense of purpose and direction for their lives.
At Verto, we’re creating a different model. We’re driving the costs down and acceptance rates up. We connect participants to the world and give them a chance to discover who they are before making them choose a major. We’re out to build a transformational company that makes higher education more accessible and impactful. We are backed by First Round Capital and other top VCs.

POSITION OVERVIEW:

We are seeking a creative and strategic marketing manager who understands various forms of digital marketing to develop strategies and campaigns that drive brand awareness, generate new interest, and improve conversion rates. From strategic planning to campaign optimization, you’ll leverage your expertise to drive digital marketing efforts across paid media, SEO/SEM, web, email, and social media.
You’ll join a growing marketing team that’s passionate about connecting students with life-changing educational opportunities. The ideal candidate will be comfortable working in a fast-paced, OKR-driven environment, and will have a strong ability to multitask and prioritize.

MINIMUM REQUIREMENTS AND QUALIFICATIONS:

• 5+ years of experience in digital marketing
• Hands-on experience creating, managing, and optimizing advertising campaigns on platforms like Instagram and TikTok
• Experience creating, managing, and optimizing search advertising campaigns
• Experience using email marketing platforms like Salesforce Marketing Cloud, Marketo, Exacttarget, or similar
• Experience with SEO/SEM
• Ability to work remotely from a home office. This is a remote position.
• Able to travel at least 1-2 weeks per year
• Must be based in the US, and work during our core operating hours of 10am - 4pm ET

PREFERRED REQUIREMENTS AND QUALIFICATIONS

• Prior experience working with VC backed startups
• Prior experience working with geographically distributed teams and time zones
• Basic Wordpress experience
• Basic AMPscript experience
  At Verto Education we value voices of all backgrounds and experiences. We know that creating a diverse environment takes dedication and intentional hiring practices. Even if you don’t meet 100% of the above qualifications, you should still seriously consider applying. Studies show that you can still be considered for a role if you meet just 50% of the role’s requirements.