ABOUT HEY CO GROUP

Join a vibrant culinary collective behind beloved Singaporean dining concepts such as 8 Korean BBQ, SKOSH, South Side Keppel, Fi Woodfire Thai, and Merhaba Amigo—among others. Hey Co Group is rooted in creativity, authenticity, and a mission to deliver both exceptional food and heartfelt hospitality.

CANDIDATE REQUIREMENTS

• Diploma or Degree in Marketing, Communications, Business, or related field.
• 3+ years of digital marketing experience, ideally in the F&B, hospitality, or lifestyle sector.
• Proven expertise across SEO, SEM, social platforms, email, and content marketing.
• Strong analytical skills and familiarity with common marketing tools.
• Exceptional storytelling ability and cultural fluency in Singapore’s dynamic dining scene.
• Team-player with adaptability, a proactive mindset, and a passion for elevating guest experiences.

As a Digital Marketing Professional, you’ll elevate The Hey Co.’s online presence and storytelling. You’ll drive brand awareness, audience engagement, and growth across our diverse F&B concepts in Singapore.

Key Responsibilities:

• Plan and implement multi-channel digital campaigns (social media, SEO, SEM, email, content, etc.).
• Craft engaging, culturally resonant content tailored to each brand’s identity.
• Manage paid advertising (e.g., Meta, Google Ads), optimizing for high ROI.
• Leverage Google Analytics and other tools to track performance, and refine strategies accordingly.
• Collaborate with outlet teams to align digital efforts with in-venue experiences.
• Monitor industry trends and competitor strategies in F&B and digital marketing.